Smartphone content&apps retailer Handango has announced a revamp of its website, to tie in with its tenth anniversary this year.
Yep, the site was founded back in 1999, albeit under the name of PalmCentral. Which is fitting, if you think about it, with Palm having just risen from the near-dead with its Pre smartphone and webOS platform.
However, nowadays Handango supports the full gamut of smartphones, including Windows Mobile, Symbian, BlackBerry and Android.
The proliferation of handsets on those platforms has brought fragmentation, which is one reason for the site revamp. There's a new device selector tool to make sure users are viewing content and apps that work on their handset, for example, as well as a cleaner look and feel.
"In a fragmented marketplace, we wanted to make it as easy as possible for smartphone users to search and download content," says CEO Bill Stone.
"We know consumers traditionally search for new applications when they first purchase their phones so the new website features couldn't have come at a better time as so many new smartphones hit the market."
Handango is also getting stat-happy to celebrate its birthday. The site has done more than 100 million downloads in its ten years with an average paid order value of more than $20 per app.
It now supports more than 1,000 devices, has global sites in 14 languages and 16 currencies, and offers a catalogue of more than 140,000 apps from more than 23,000 developers and publishers.
News
Contributing Editor
Stuart is a freelance journalist and blogger who's been getting paid to write stuff since 1998. In that time, he's focused on topics ranging from Sega's Dreamcast console to robots. That's what you call versatility. (Or a short attention span.)
Related Articles
Top Stories
News
7 hours, 6 minutes ago
Roblox launches video ads, partnering with IAS to deliver transparent metrics
News
8 hours, 16 minutes ago
LinkedIn gets games as three puzzlers go live on the workplace social service
News
10 hours, 8 minutes ago
Revolutionising feedback: Pocket Gamer Connects partners with AI-powered tool Voop
News
10 hours, 23 minutes ago
Partner events are the latest trend in Monopoly GO!, Royal Match and Project Makeover
Feature
12 hours, 23 minutes ago
AI everywhere: Using neural networks for asset creation, marketing and more
Feature
Apr 30th, 2024
Hear MORE from the experts - eight MORE fabulous fireside chats from PGC London 2024
Events
Dubai GameExpo Summit 2024 | Middle East | May 1st |
The MENA Games Industry Awards 2024 | Middle East | May 2nd |
GameDev Atlantic 2024 | May 4th | |
Mobidictum Meetup Berlin May 2024 | Europe | May 7th |
Mobidictum Meetup Tallinn May 2024 | Europe | May 21st |
Israel Mobile Summit 2024 | Middle East | Jun 6th |
WN Conference Istanbul 2024 | Jun 11th | |
DevGAMM Vilnius 2024 | Europe | Jun 14th |