If the launch of PapayaMobile's recent Gateway to China program, which offers western developers a turnkey solution to launch their titles in the Chinese market, was meant to garner support from big names, it appears to be working.
San Francisco based BulkyPix has signed a multi-title deal to bring key releases from its library to PapayaMobile's social network on Android, with a route into the lucrative Chinese market part of the agreement.
Three to start
A total of three games - Saving Private Sheep, A Moon for the Sky, and Hills of Glory: WWII will be added to Papaya's network initially, with further releases set to follow.
On the other side, as well as implementing Papaya's developer tools including virtual currency and in-app billing solutions BulkyPix's releases will also gain access to the Gateway to China programme to help expand the studio's reach.
"Working with Papaya will provide us with access to the Chinese market and localisation services, as well as local knowledge and expertise," said BulkyPix CEO Oliver Pierre.
"Our releases on Papaya will also directly benefit from Papaya's global social network. We're excited about releasing our games to 22 million people that love social mobile games."
Papaya power
For Papaya, the deal is being billed as an example of the kind of relationship the firm is looking to build throughout the industry.
"We're dedicated to continuously expanding the already great content available on the Papaya social network, hence BulkyPix is a natural partner for us," added PapayaMobile CEO Si Shen.
"The Papaya network is an independent platform that developers can use to make their games more social and viral, while optimising monetisation by reaching a worldwide gaming audience."
News
With a fine eye for detail, Keith Andrew is fuelled by strong coffee, Kylie Minogue and the shapely curve of a san serif font.
Related Articles
Top Stories
News
May 31st, 2024
Week in Views - Squad Busters goes global, broken app stores, and Hill Climb Racing gets the LEGO treatment
News
May 31st, 2024
Mobile Movers: All the latest appointments and job moves from around the industry
Events
Indie Game Fest & Indie Campus 2024 | Europe | May 31st |
Indie Craft K-Game Festival 2024 | Europe | May 31st |
BostonFig Online 2024 | Jun 1st | |
GameSummit Summer 2024 | Jun 1st | |
Gotland Game Conference 2024 | Nordic | Jun 3rd |
Games Mental Health Summit 2024 | Europe | Jun 3rd |
Dev Play Conference 2024 | Europe | Jun 3rd |
Tribeca Games Festival 2024 | North America | Jun 5th |