US mobile ad start up Tap.Me has unveiled details about its achievements-focused advertising package that's currently being integrated into the Unity engine.
It'll enable developers using Unity3D to monetise their products with a simple click on a Unity package. iOS and Android developers will be able to download the package from the end of November.
It's currently in a closed beta phase, being tested in existing mobile games.
Don't tack it on
"Our goal is to allow game developers to monetise their game design while they're developing their game systems rather than tack it on at the end," said Tap.Me's founder Joshua Hernandez.
"Because of the Unity Asset Store, Unity3D integration is made simple to those that choose to use it."
Tap.Me's Jared Steffes, leader of the project, spoke of its aims.
"Tap.Me knows that many developers put monetisation efforts from advertising at the end of the production cycle," he said
"Tap.Me creates a more engaging and accepted way for advertising to become a fun part of game play which is why we needed to create a plugin that allows Unity3D developers to think about monetisation from a design point, early in the development cycle."
Redbox, a US DVD rental firm recently joined Tap.Me's mobile ad platform, whilst a number of individuals including Seven Lights CEO Tim Harris and Ogilvy & Mather's Brandon Berger have formed an advisory board to guide future Tap.Me strategies.
For more information on Tap.Me and its services visit its website.
News
When Matt was 7 years old he didn't write to Santa like the other little boys and girls. He wrote to Mario. When the rotund plumber replied, Matt's dedication to a life of gaming was established. Like an otaku David Carradine, he wandered the planet until becoming a writer at Pocket Gamer.
Related Articles
Top Stories
News
May 3rd, 2024
Week in Views - Apple back themselves bigstyle, Clash bags Haaland and dreams come true at King
News
May 3rd, 2024
Mobile Movers: All the latest appointments and job moves from around the industry
News
May 3rd, 2024
Week in Views - Apple back themselves bigstyle, Clash bags Haaland and dreams come true at King
News
May 3rd, 2024
Mobile Movers: All the latest appointments and job moves from around the industry
Events
GameDev Atlantic 2024 | May 4th | |
LA Games Conference 2024 | North America | May 6th |
Mobidictum Meetup Berlin May 2024 | Europe | May 7th |
Valencia Indie Summit 2024 | Europe | May 16th |
Mobidictum Meetup Tallinn May 2024 | Europe | May 21st |
Israel Mobile Summit 2024 | Middle East | Jun 6th |
WN Conference Istanbul 2024 | Jun 11th | |
DevGAMM Vilnius 2024 | Europe | Jun 14th |