Another year, another set of rumours about iPad 3.
According to DigiTimes, Apple could be working on an iPod-like family pricing strategy for the tablet to ward off competition from lower priced tablets such as Amazon's $199 Kindle Fire.
The thinking goes it will release two types of iPad 3; one with a retina resolution 2048x1536 pixel screen and one with a standard 1024x768 pixel screen.
Both would use the new A6 chip, but the different functionality would enable Apple to split pricing, with the premier version starting at $499, while the 'iPad 2.5' could start from say, $399.
The third place
And assuming production of iPad 2 continues, this means Apple could then drop the price of such legacy wi-fi hardware to $349 or even $299 to soak up the demand for its tablets that, in a recessionary market, can't handle the current $499 price.
Of course, this is fairly subjective analysis, but the success of Kindle Fire, combined with moves from other companies - such as RIM which is now offering its PlayBook tablets for $299 in the US - suggests that a sub-$400 play would make sense for Apple.
After all, it currently has $45 billion slouching around in terms of cash and other liquid assets.
[source: DigiTimes]
News
Contributing Editor
A Pocket Gamer co-founder, Jon is Contributing Editor at PG.biz which means he acts like a slightly confused uncle who's forgotten where he's left his glasses. As well as letters and cameras, he likes imaginary numbers and legumes.
Top Stories
News
5 hours, 38 minutes ago
King and Flexion partner to bring Candy Crush Saga to App Gallery and more alternative app stores
News
6 hours, 33 minutes ago
Zynga’s Game of Thrones: Legends is open for pre-registrations with a July 25th release date
Feature
8 hours, 55 minutes ago
Mobile Mavens: Are today's everlasting, live ops games holding back new innovation?
Feature
10 hours, 23 minutes ago
The key takeaway from Apple's AI-laden WWDC keynote? It's time to buy a new iPhone
Events
Tribeca Games Festival 2024 | North America | Jun 5th |
Steam Next Fest: June 2024 Edition | Jun 10th | |
WN Conference Istanbul 2024 | Jun 11th | |
GamesForum Hamburg 2024 | Europe | Jun 11th |
ESI London 2024 | Europe | Jun 13th |
Game Con Canada (GCC) 2024 | North America | Jun 14th |
Indie Dev Play 2024 | Europe | Jun 14th |
DevGAMM Vilnius 2024 | Europe | Jun 14th |
Popular Stories
Interview
Jun 5th, 2024
A galaxy far, far away… Why Star Wars: Hunters took six years to hit the target
as
Feature
Jun 3rd, 2024