Publishing giant Electronic Arts has revealed Apple was its largest retail partner based on sales across the course of the firm's most recent quarter.
Detailed as part of the firm's June quarter results, this is the first time Apple powered by iOS has surpassed brick-and-mortar retailers like Best Buy and GameStop, or even EA's own Origin digital download service to claim the publisher's top spot.
The numbers game
Across the quarter EA pulled in $90 million in revenue from games sold on smartphones and tablets, although the firm didn't break down sales made across the various platforms it supports.
However, it did reveal digital platforms as a whole contributed 76 percent of EA's revenue, and Apple has been specifically named as the firm's top retail partner - ahead of Origin.
Said figures were undoubtedly boosted by the success of free-to-play releases Real Racing 3 and The Simpsons: Tapped Out, however, with the latter having got off to a flyer, making $23 million in its first three months alone.
The Simpsons: Tapped Out
Speaking during an earnings call yesterday, EA COO Peter Moore noted that "Our quarter was notable for the high percentage of revenue attributable to digital games and services... To that end, Apple was EA's biggest retail partner measured by sales, and that, is a first."
EA's success in the June quarter accompanied Apple's profitable performance in the same period, which saw its revenue from iTunes, the App Store, and other services surge 25 percent to $3.9 billion.
[source: Apple Insider]
News
US Correspondent
Representing the former colonies, Matt keeps the Pocket Gamer news feed updated when sleepy Europeans are sleeping. As a frustrated journalist, diehard gamer and recovering MMO addict, this is pretty much his dream job.
Related Articles
News
May 8th, 2024
Q4 FY24 was EA’s strongest for mobile, but it still only earned them $307 million
Top Stories
News
May 31st, 2024
Week in Views - Squad Busters goes global, broken app stores, and Hill Climb Racing gets the LEGO treatment
News
May 31st, 2024
Mobile Movers: All the latest appointments and job moves from around the industry
Events
Indie Game Fest & Indie Campus 2024 | Europe | May 31st |
Indie Craft K-Game Festival 2024 | Europe | May 31st |
BostonFig Online 2024 | Jun 1st | |
GameSummit Summer 2024 | Jun 1st | |
Gotland Game Conference 2024 | Nordic | Jun 3rd |
Games Mental Health Summit 2024 | Europe | Jun 3rd |
Dev Play Conference 2024 | Europe | Jun 3rd |
Tribeca Games Festival 2024 | North America | Jun 5th |