Having built its base audience targeting developers adverse to coding with its drag-and-drop development platform for iOS, GameSalad how now turned its attention to browser-based play.
The firm has launched a new tool set with a similarly simple set up, this time allowing studios to work on games for HTML5-equipped web browsers.
Once created, these titles can then be embedded into any web page.
Homing in on HTML5
To date, the existing GameSalad Creator suite has been behind more than 18,000 titles across Apple platforms, with indie studios available to download the software without charge.
A pro $499 package is also available, allowing developers to implement monetisation methods such as in-game ads.
The company's latest move on the web, however, is one that CEO Michael Agustin believes is another step towards levelling the playing field between HTML5 apps and native titles, coming off the back of Angry Birds' debut on the Chrome Web Store.
Browser battles
"We've seen that performance gap narrow to the point that its approaching parity," Agustin told VentureBeat of the rise of HTML5-powered games.
"With all the tech companies focusing on developing the standard, the gap will be effectively negated over time."
Google has committed to carrying a number of the GameSalad-created titles on its marketplace for Chrome, though the games themselves will obviously be compatible with most major browsers.
GameSalad recently closed a $6.1 million strong investment round, led by Steamboat Ventures.
[source: VentureBeat]
News
With a fine eye for detail, Keith Andrew is fuelled by strong coffee, Kylie Minogue and the shapely curve of a san serif font.
Top Stories
News
7 hours, 18 minutes ago
Week in Views - Squads busted, Apple crushed, War zoned and Snoozin' with the Snorlax…
News
7 hours, 18 minutes ago
Week in Views - Squads busted, Apple crushed, War zoned and Snoozin' with the Snorlax…
Feature
8 hours, 30 minutes ago
Speaker Spotlight: Dubai Future Foundation's Faisal Kazim on leading Dubai's gaming charge
Events
Esports Future Summit | Middle East | Apr 27th |
Dubai GameExpo Summit 2024 | Middle East | May 1st |
The MENA Games Industry Awards 2024 | Middle East | May 2nd |
GameDev Atlantic 2024 | May 4th | |
Mobidictum Meetup Berlin May 2024 | Europe | May 7th |
Mobidictum Meetup Tallinn May 2024 | Europe | May 21st |
Israel Mobile Summit 2024 | Middle East | Jun 6th |
DevGAMM Vilnius 2024 | Europe | Jun 14th |