A glance at Nintendo's latest quarterly results would suggest it's business as usual at the Kyoto based giant.
Though the company has posted a net loss of ¥25.5 billion ($324 million) in Q1 2011, that's roughly equivalent to the ¥25.2 billion loss Nintendo suffered in the same quarter in 2010.
The difference is, Nintendo put last year's slump down to a strong yen.
This year, it's admitted the reasons behind its slow quarter rest solely with its business: both Wii and DS reaching the end of their respective lives and, more crucially, 3DS is so far failing to take off with consumers.
Right of reply
It's a catalogue of slumps that led to revenues falling by more than a half year on year, coming in at ¥93.9 billion ($1.2 billion).
That's down from ¥188.7 billion amassed in Q1 2010.
As a result, Nintendo is slashing the price of 3DS worldwide by 40 percent as well as bolstering its line up of titles in 2011 announcing Mario Kart 7 and Super Mario 3D Land - claiming both moves will trigger some "momentum" for the handheld at the tills.
The company expects the price-cut in particular will bring sales up to the level it previously expected, meaning the firm's sales target of 16 million units by March 2012 remains in place.
DS's sales estimates for the same period, however, have been halved, from 18 million units to 9 million.
News
With a fine eye for detail, Keith Andrew is fuelled by strong coffee, Kylie Minogue and the shapely curve of a san serif font.
Related Articles
Top Stories
as
News
4 hours, 6 minutes ago
Supercell's Hay Day returns to China's App Store after four year absence
News
5 hours, 19 minutes ago
Take-Two's mobile bookings make 53% of their total and GTA 6's release date gets locked in
News
5 hours, 31 minutes ago
Minecraft celebrates its 15th birthday with discounts, in-game surprises and daily rewards
Feature
7 hours, 49 minutes ago
New release roundup: The best new mobile games from a battle royale to a console classic remake
Feature
May 16th, 2024
Behind the scenes: How adding sandwich offers to an idle merge game boosted three metrics at once
Events
Valencia Indie Summit 2024 | Europe | May 16th |
Digital Dragons | Europe | May 19th |
GamesBeat Summit 2024 | North America | May 20th |
Mobidictum Meetup Tallinn May 2024 | Europe | May 21st |
Nordic Game Spring 2024 | Nordic | May 21st |
Impact 2024 - Indie Games | May 23rd | |
MomoCon 2024 | North America | May 24th |
Morocco Gaming Expo | Africa | May 24th |
Popular Stories
Feature
May 14th, 2024
53 top mobile games in soft launch: Squad Busters, Battle Guys: Royale, Plants vs. Zombies 3, LEGO Hill Climb Adventures, and more
Feature
May 13th, 2024