A recent study, conducted by comScore, has revealed a large proportion of tablet users use their devices to play games.
The Digital Omnivores: Insights into Today's Connected Consumer study found that 67 percent of tablet owners played games at least once monthly, while 23 percent played games daily over the last month.
Playing games beat watching video and listening to music to top the list of tablet-based entertainment activities. Watching video took second place with 65 percent, whilst 62 percent of users listened to music on their devices.
Reading newspapers or e-magazines came forth with 57 percent.
Bargain hunters
"It took us seven years to get to the first 20 million smartphone owners, and it took us 20 months to get to the first 20 million tablet owners," said Mark Donovan, compiler of the report and comScore SVP.
He added that the introduction of budget tablets such as the Nook Tablet and Kindle Fire would likely see the rate of adoption rise even further.
Currently over half of tablet owners come from households with an annual income of over $100,000 though this statistic is also likely to change with lower priced alternatives to the $499 iPad.
[source: Fierce Mobile Content]
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When Matt was 7 years old he didn't write to Santa like the other little boys and girls. He wrote to Mario. When the rotund plumber replied, Matt's dedication to a life of gaming was established. Like an otaku David Carradine, he wandered the planet until becoming a writer at Pocket Gamer.
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