Android's largely unchecked growth in the US appears to be being stemmed by iOS, with numbers from Strategy Analytics reporting Google has lost more than 4 percent market share in a year.
The platform remains on top of the smartphone market overall Android sitting on 56.3 percent in Q2 2012 but Apple's OS is fast playing catch up, up 10 percentage points to a 33.2 percent share during the same period.
Two horse race
The supposed shift in power, Strategy Analytics claims, due to a general slowing in smartphone shipments, thanks largely to a "volatile economy."
"We estimate Android shipped 13.4 million smartphones for 56 percent share of the United States market in the second quarter of 2012," added executive director Neil Mawston.
"This was down from 15.3 million units shipped and 61 percent share a year earlier.
"Android remains the number one platform by volume in the United States, but its market share is approaching a peak and Apple iOS has been gaining ground. Apple's US market share has risen by ten points from 23 percent in Q2 2011 to 33 percent in Q2 2012."
The worry for Google, Strategy Analytics suggests, is that Apple's growth comes ahead of a rumoured pending launch of the iPhone 5, expected to eat into Android's share further before the year is out.
[source: BusinessWire]
Data & Research
With a fine eye for detail, Keith Andrew is fuelled by strong coffee, Kylie Minogue and the shapely curve of a san serif font.
Related Articles
News
Nov 30th, 2018
Analytics group believes Nintendo can claim control of the 2019 console market with the Switch
as
News
Aug 5th, 2016
Apple loses ground as Android swallows up 97% of India smartphone market in Q2 2016
Top Stories
News
8 hours, 4 minutes ago
Square Enix warns of "extraordinary losses" ahead of upcoming financial report
News
10 hours, 52 minutes ago
PocketGamer.biz Podcast - GameFounders' Kadri Harma on unlocking the MENA games market
Feature
11 hours, 34 minutes ago
Hear MORE from the experts - eight MORE fabulous fireside chats from PGC London 2024
Feature
Apr 29th, 2024
King’s Paula Ingvar: a games industry journey from "I’m not worthy!" to Candy Crush Soda’s VP of product
Events
Dubai GameExpo Summit 2024 | Middle East | May 1st |
The MENA Games Industry Awards 2024 | Middle East | May 2nd |
GameDev Atlantic 2024 | May 4th | |
Mobidictum Meetup Berlin May 2024 | Europe | May 7th |
Mobidictum Meetup Tallinn May 2024 | Europe | May 21st |
Israel Mobile Summit 2024 | Middle East | Jun 6th |
WN Conference Istanbul 2024 | Jun 11th | |
DevGAMM Vilnius 2024 | Europe | Jun 14th |
Popular Stories
News
Apr 23rd, 2024
Supercell’s Squad Busters soft launches today with over 100,000 Google Play downloads
News
Apr 25th, 2024