This month sees the start of the Chinese Year of the Snake, setting up a pivotal twelve months for one of the world's most exciting mobile markets.
After years of growth, estimates and forecasting, the next year will see the region surge ahead and start dominating for real.
It's not too late for developers across the west to get involved, but what works for the mobiles games industry in China?
This month's infographic takes a look at what makes the region so different - and what makes its opportunities so enticing.
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