Social games publisher Playfish has announced that its games have been installed more than 100 million times by users of Facebook, MySpace and Bebo.
The figure doesn't include iPhone sales of its Who Has the Biggest Brain? game, although Playfish does say that 90 per cent of iPhone players have used its Facebook Connect feature.
Even so, 100 million social network installs is an impressive tally for a company that only launched its first Facebook game 18 months ago.
The company's announcement compares the milestone to the 45 years it took to sell 100 million Monopoly board games, or the eight years it took PC game The Sims.
Those games were sold, of course, rather than installed for free. But this doesn't detract from Playfish's achievement - there are plenty of social games with a handful of players.
The company says it currently has more than 30 million monthly active players across its seven social games, with top title Pet Society being played by 12 million people a month on Facebook.
"Reaching 100 million installs in such a short time is clear proof of social gamings popularity and how loyal, enthusiastic and deeply engaged the Playfish community is," says CEO Kristian Segerstrale.
News
Contributing Editor
Stuart is a freelance journalist and blogger who's been getting paid to write stuff since 1998. In that time, he's focused on topics ranging from Sega's Dreamcast console to robots. That's what you call versatility. (Or a short attention span.)
Related Articles
Top Stories
News
1 hour ago
Supercell CEO Ilkka Paananen joins LEGO’s board of directors days after Squad Busters’ soft launch
News
2 hours, 18 minutes ago
A Thinking Ape lays off staff across game design, software engineering, art teams and more
Feature
1 hour, 27 minutes ago
King’s Paula Ingvar: a games industry journey from "I’m not worthy!" to Candy Crush Soda’s VP of product
Feature
5 hours, 37 minutes ago
Hot Five: Supercell’s Squad Busters levels up, retro Nintendo on iOS, and Genshin Impact’s worst month yet
News
Apr 26th, 2024
Week in Views - Squads busted, Apple crushed, War zoned and Snoozin' with the Snorlax…
Events
Dubai GameExpo Summit 2024 | Middle East | May 1st |
The MENA Games Industry Awards 2024 | Middle East | May 2nd |
GameDev Atlantic 2024 | May 4th | |
Mobidictum Meetup Berlin May 2024 | Europe | May 7th |
Mobidictum Meetup Tallinn May 2024 | Europe | May 21st |
Israel Mobile Summit 2024 | Middle East | Jun 6th |
WN Conference Istanbul 2024 | Jun 11th | |
DevGAMM Vilnius 2024 | Europe | Jun 14th |
Popular Stories
News
Apr 23rd, 2024
Supercell’s Squad Busters soft launches today with over 100,000 Google Play downloads
News
Apr 25th, 2024