As noted in Sherlock Holmes' short story Silver Blaze, dogs that don't bark can be more significant than ones that do.
And so it's been with the App Store over the Christmas season.
With most, if not all publishers - EA, Gameloft, Namco, Gamevil, Digital Chocolate, Glu etc - cutting the prices of many of their games to 99c in the week prior, swamping the charts in the process, the assumption amongst some indie developers was they would reverse their prices just before the iTunes Connect lockdown on December 23.
It won't reopen for business until December 28, meaning developers and publishers can't update apps or change their price during this period.
Dirty tricks avoided
In this way, it was assumed companies would gain excellent chart position on their titles' sale prices and lock that in place for five critical peak downloads days despite raising their prices, as it was assumed that Apple would also lock the App Store chart positions on the 23rd as it did last year.
Neither of those things appears to have happened. Publishers have kept their prices at sale levels, while the App Store charts continue to be updated at their usual frequency.
In fact, the only thing that's different for developers is that with iTunes Connect locked down, they can't get official sales figures for their games. This won't be available until the system is reopened on December 28.
What would be fascinating to know is whether this behaviour is due to general generosity of spirit or whether there has been official communications from Apple concerning its attitude to what some people have suggested would have been very sharp business practises from some of the biggest games companies on the App Store.
News
Contributing Editor
A Pocket Gamer co-founder, Jon is Contributing Editor at PG.biz which means he acts like a slightly confused uncle who's forgotten where he's left his glasses. As well as letters and cameras, he likes imaginary numbers and legumes.
Top Stories
Feature
May 17th, 2024
New release roundup: The best new mobile games from a battle royale to a console classic remake
Feature
May 16th, 2024
Behind the scenes: How adding sandwich offers to an idle merge game boosted three metrics at once
Events
Valencia Indie Summit 2024 | Europe | May 16th |
Digital Dragons | Europe | May 19th |
GamesBeat Summit 2024 | North America | May 20th |
Mobidictum Meetup Tallinn May 2024 | Europe | May 21st |
Nordic Game Spring 2024 | Nordic | May 21st |
Impact 2024 - Indie Games | May 23rd | |
MomoCon 2024 | North America | May 24th |
Morocco Gaming Expo | Africa | May 24th |
Popular Stories
Feature
May 14th, 2024
53 top mobile games in soft launch: Squad Busters, Battle Guys: Royale, Plants vs. Zombies 3, LEGO Hill Climb Adventures, and more
Feature
May 13th, 2024
Hot Five: Dubai's new Gaming Visa, April's mobile game charts, and Xbox studio closures
Feature
May 14th, 2024