Back in August, ustwo CHIEF WONKA mills took to the pages of PG.biz to claim that, despite having no real experience in creating a successful game, the UK/Swedish studio would soon have an iOS hit on its hands.
Less than three months later, and the latest Whale Trail download figures from ustwo itself 100,000 and counting suggest mill's prediction was as prophetic as it was confident.
Winning with Willow
Whale Trail hit the App Store 25 days ago, meaning Willow's adventures have been generating around 4,000 downloads a day though mills has revealed that, at peak, daily downloads have climbed as high as 11,000.
"We made Whale Trail so that we could sit among the iOS gaming greats and I feel we are on our way to being welcomed," mills said via email.
"Apple made us 'Game of the Week' in something like 78 countries including US and UK on launch, which is the ultimate accolade.
"Every gaming site covered the launch and more importantly the players seem to really love the mix of simple gameplay mechanics and psychedelic madness. It's pure ustwo in a micro package."
Update inbound
Other stats released by the firm include a total of 800 five star reviews on the App Store, with an additional 2,699 five star ratings.
But ustwo isnt standing still to admire its success. Next up is a "major update" designed to increase the current 1,000 downloads a day tail, including new challenge chapters and 32 unlockable levels and to sit along the main endless mode.
In-app purchases are also set to be included, as well as an Android version, lauching at the same time.
Mills has previously stated on Twitter that the studio needs to sell 300,000 copies of Whale Trail on iOS to break even on the project, proclaiming the 69p market on the App Store "dead".
News
With a fine eye for detail, Keith Andrew is fuelled by strong coffee, Kylie Minogue and the shapely curve of a san serif font.
Top Stories
Feature
May 17th, 2024
New release roundup: The best new mobile games from a battle royale to a console classic remake
Feature
May 16th, 2024
Behind the scenes: How adding sandwich offers to an idle merge game boosted three metrics at once
Events
Digital Dragons | Europe | May 19th |
GamesBeat Summit 2024 | North America | May 20th |
Mobidictum Meetup Tallinn May 2024 | Europe | May 21st |
Nordic Game Spring 2024 | Nordic | May 21st |
Impact 2024 - Indie Games | May 23rd | |
Morocco Gaming Expo | Africa | May 24th |
MomoCon 2024 | North America | May 24th |
Unreal Fest Gold Coast 2024 | Australasia | May 29th |
Popular Stories
Feature
May 14th, 2024
53 top mobile games in soft launch: Squad Busters, Battle Guys: Royale, Plants vs. Zombies 3, LEGO Hill Climb Adventures, and more
Feature
May 13th, 2024
Hot Five: Dubai's new Gaming Visa, April's mobile game charts, and Xbox studio closures
Interview
May 13th, 2024