Taking up residence as an also-ran in the tablet race rather than a frontrunner, news RIM has seen fit to cut the price of the PlayBook for the rest of November hardly comes as a surprise.
Available for $199 across the US until December 3, the move is being pitched as a reaction to the arrival of cheap offerings such as Amazon's Kindle Fire and Barnes & Noble's latest Nook.
There's even the possibility the time period could be extended if the new price point proves popular.
SlayBook?
Indeed, it's no coincidence RIM has chosen to slash prices to $199. That's the exact RRP Kindle Fire rolled out with, and analysts expect Amazon's debut tablet to sell anywhere up to 5 million units during Q4 2011.
In contrast, PlayBook has not faired well at the tills. A lack of developer support for the device has been reflected in a similar lack of interest from consumers, with iPad outselling the device at a rate of 19 to 1 at one point.
RIM has even had to respond to suggestions the firm was planning to drop the device, claiming it was "highly committed to the tablet market and the future of QNX in its platform."
[source: VentureBeat]
News
When Matt was 7 years old he didn't write to Santa like the other little boys and girls. He wrote to Mario. When the rotund plumber replied, Matt's dedication to a life of gaming was established. Like an otaku David Carradine, he wandered the planet until becoming a writer at Pocket Gamer.
Top Stories
Feature
May 17th, 2024
New release roundup: The best new mobile games from a battle royale to a console classic remake
Feature
May 16th, 2024
Behind the scenes: How adding sandwich offers to an idle merge game boosted three metrics at once
Events
Valencia Indie Summit 2024 | Europe | May 16th |
Digital Dragons | Europe | May 19th |
GamesBeat Summit 2024 | North America | May 20th |
Mobidictum Meetup Tallinn May 2024 | Europe | May 21st |
Nordic Game Spring 2024 | Nordic | May 21st |
Impact 2024 - Indie Games | May 23rd | |
MomoCon 2024 | North America | May 24th |
Morocco Gaming Expo | Africa | May 24th |
Popular Stories
Feature
May 14th, 2024
53 top mobile games in soft launch: Squad Busters, Battle Guys: Royale, Plants vs. Zombies 3, LEGO Hill Climb Adventures, and more
Feature
May 13th, 2024
Hot Five: Dubai's new Gaming Visa, April's mobile game charts, and Xbox studio closures
Feature
May 14th, 2024