Sub-contextualising analytics from Flurry - which tracked 6.8 million new iOS and Android devices activated on 25 December - Google has gotten in on the act.
Slightly less structured in delivery, Andy Rubin, Google's head of Android, announced on Google+ and Twitter that the platform saw 3.7 million device activations over the Christmas weekend (24-25 Dec).
Previously, he had tweeted that Android's average daily activation rate, by mid-December, was 700,000 devices.
Balancing act
Another app analytics company Localytics didn't break out absolute figures, but said it saw a 12-fold increase in Android device activations over the Christmas weekend; this was extrapolated from its iOS and Android footprint, which has apps installed on 200 million devices.
It saw the biggest jump in activations of iPod touches, up 21-fold compared to 14-fold for iPhones, and 12.5-fold for all iOS devices.
Clearly there's not a comparable Android product to the iPod, and aside from Amazon's Kindle Fire, which is selling well, there's no successful Android tablet either, making it likely that Apple devices would have made up a majority of Flurry's total.
News
Contributing Editor
A Pocket Gamer co-founder, Jon is Contributing Editor at PG.biz which means he acts like a slightly confused uncle who's forgotten where he's left his glasses. As well as letters and cameras, he likes imaginary numbers and legumes.
Top Stories
News
May 31st, 2024
Week in Views - Squad Busters goes global, broken app stores, and Hill Climb Racing gets the LEGO treatment
News
May 31st, 2024
Mobile Movers: All the latest appointments and job moves from around the industry
Events
Indie Game Fest & Indie Campus 2024 | Europe | May 31st |
Indie Craft K-Game Festival 2024 | Europe | May 31st |
BostonFig Online 2024 | Jun 1st | |
GameSummit Summer 2024 | Jun 1st | |
Gotland Game Conference 2024 | Nordic | Jun 3rd |
Games Mental Health Summit 2024 | Europe | Jun 3rd |
Dev Play Conference 2024 | Europe | Jun 3rd |
Tribeca Games Festival 2024 | North America | Jun 5th |