Clash of Clans and Hay Day pulling in $500,000 a day for Supercell

Clash of Clans and Hay Day pulling in $500,000 a day for Supercell
As part of an interview with the New York Times, Finnish developer Supercell has revealed that iOS titles Clash of Clans and Hay Day are currently generating a total of more than $500,000 per day for the studio.

That means that, once Apple has taken its 30 percent cut, Supercell takes home $350,000 in revenue from the two titles every 24 hours.

For comparison's sake

Over the course of a 30-day month, that equates to $10.5 million – a sum that places Supercell in esteemed company.

DeNA's Rage of Bahamut, for instance, was estimated to be making $2.6 million a month in sales back in June 2012.

NaturalMotion's CSR Racing, meanwhile, made headlines in August when it was revealed that the game had generated more than $12 million in one month.

Though stretched across two titles rather than one, such numbers are extremely impressive nonetheless - although, perhaps, not altogether surprising.
Clash of Clans in particular has been dominating the iOS top grossing games charts of late – as we discovered in a recent edition of the Charticle – performing strongly on both the iPhone and iPad despite Supercell's 'tablet first' strategy.

[source: New York Times]
Staff Writer's news editor 2012-2013


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