Following the news of Pocket Gems' move into mobile publishing, the San Francisco studio has also announced an expansion of its partnership with monetisation specialist W3i.
As such, W3i will provide monetisation in two new Android titles from Pocket Gems Tap Paradise Cove and Campus Life while continuing to deliver monetisation solutions for all of Pocket Gems' existing Android apps as well.
Home port
It's a move that should also help Pocket Gems standing as a publisher, with the company having stated its intent to deliver "marketing expertise" to developers who come on board.
Both Pocket Gems' Tap Paradise Cove and Campus Life are already monetising well on iOS, currently ranking at 34 and 29 respectively on the US App Store's top grossing games chart.
Replicating this success on Android is the aim, and to this end, W3i will implement its offer exchange feature a system which enables multiple providers to compete in real-time for Pocket Gems' ad inventory.
Ad units include video and app installations, delivered to the playerbase through offer walls and featured alert interstitials.
It's a system that W3i claims will provide access to the highest-yielding offers for its customer in this case, Pocket Gems.
News
Related Articles
Top Stories
Feature
7 hours, 19 minutes ago
Speaker Spotlight: Dubai NEXT's Aisha Alazab on transforming ideas into successful campaigns and funding
Feature
Apr 25th, 2024
Speaker Spotlight: Applovin's Pankaj Choudhary talks 360 strategies for successful app marketing
Events
Esports Future Summit | Middle East | Apr 27th |
Dubai GameExpo Summit 2024 | Middle East | May 1st |
The MENA Games Industry Awards 2024 | Middle East | May 2nd |
GameDev Atlantic 2024 | May 4th | |
Mobidictum Meetup Berlin May 2024 | Europe | May 7th |
Mobidictum Meetup Tallinn May 2024 | Europe | May 21st |
Israel Mobile Summit 2024 | Middle East | Jun 6th |
DevGAMM Vilnius 2024 | Europe | Jun 14th |
Popular Stories
News
Apr 23rd, 2024
Supercell’s Squad Busters soft launches today with over 100,000 Google Play downloads
Feature
Apr 24th, 2024