Advertising
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News
Apr 14th, 2022
Liftoff: playable ads are most "cost-effective" ad format
Analysis of over 200 million instals and 12.6 billion clicks
News
Apr 13th, 2022
ironSource launches Luna Search Ads to tackle App Store ad campaigns
Allows marketers to streamline and automate ad campaign creation
News
Apr 12th, 2022
Playstack: one in four players click on charitable interactive billboard ads
Follows recent charity campaign to raise awareness for charity:water's 'Clean Water Pledge'
Comment & Opinion
Apr 11th, 2022
Quality and quantity: inside Take-Two studio Socialpoint’s AudioMob partnership
Job News
Apr 5th, 2022
Adverty appoints Jonas Söderqvist as CEO as in-game advertising continues to grow
News
Mar 23rd, 2022
GDC: moving away from disruptive ads
Relentlo’s Neil Tewari and James Jiao discusses the shifting in-game advertising landscape
News
Mar 23rd, 2022
InMobi launches mobile mediation platform Meson
Targets publishers core needs: transparency, neutrality, control, and diversity