Despite the continued rise of smartphones, console gamers are still spending more money on physical and digital games than those on mobile.
That's one of the findings from NPD's Group's Gamer Segmentation 2013 report, with 'traditional' formats remaining king when it comes to pure spending most likely because of the relative amounts involved.
However, when looking at the actual number of people playing games on different formats, the 'free and mobile gamer' segment comes out on top, accounting for almost a third of those surveyed.
Spotting a trend
NPD claims said mobile and free segment is up two percentage points - hitting 29 percent of the 8,831 individuals polled for the study serving as one of the few groups to enjoy a rise.
The NPD Group's study comes after SuperData found that mobile gamers in the US are spending more than ever.
Speaking on the matter, NPD analyst Liam Callahan said there are plenty of opportunities amongst both gamer segements.
"Growth among both the free and mobile gamer and avid omni gamer segments speaks to the different types of gamer personalities, the type of experiences they are looking for and the growing opportunities provided by different gaming capable devices."
[source: NPD Group]
Data & Research
US Correspondent
Representing the former colonies, Matt keeps the Pocket Gamer news feed updated when sleepy Europeans are sleeping. As a frustrated journalist, diehard gamer and recovering MMO addict, this is pretty much his dream job.
Related Articles
Top Stories
News
3 hours, 42 minutes ago
PocketGamer.biz Podcast - ustwo games’ María Sayans on the sustainable strategy behind Monument Valley
News
4 hours, 10 minutes ago
Squad Busters releases globally tomorrow… But is it REALLY the next big thing?
Feature
10 hours, 10 minutes ago
Hot Five: Disney x Fortnite, Sega’s sonic speed, and a potential Keywords Studios buyout
Feature
May 27th, 2024
“There has been an increase in funding opportunities for African developers with more exciting times to come"
Events
Unreal Fest Gold Coast 2024 | Australasia | May 29th |
For The Win 2024 | Europe | May 29th |
Indie Craft K-Game Festival 2024 | Europe | May 31st |
Indie Game Fest & Indie Campus 2024 | Europe | May 31st |
Game Access Conference 2024 | Europe | May 31st |
GDCy Fest 2024 | May 31st | |
GameSummit Summer 2024 | Jun 1st | |
BostonFig Online 2024 | Jun 1st |