Such is the strength of OpenFeint's advocacy of Android, you might expect the company to be charging Google a promotion's fee.
The games network's latest venture sees it partnering up with its strategic investor Chinese online gaming specialist The9 to launch a development fund for studios looking to port their titles to Google's OS.
Fund fuel
Tapping into The9's pre-existing $100 million strong Fund9 which invests in mobile apps, engines and developers worldwide both parties will review and select games based on quality, past download performance on other platforms and the strength of the developer and held fund their transition to Android.
"We've already helped launch 250 great games, but theres still work to do," said OpenFeint's VP of marketing Eros Resmini.
"There's a treasure trove of great games on iOS waiting for the rest of the world to discover. This fund will help make that possible for indie game developers."
Big in China
Developers who pick up funding will also benefit from a route to market in China, with both OpenFeint and The9 facilitating the title's localisation.
"Fund9 is focused on bringing the best mobile apps and platform technologies to China," added The9 VP Chris Shen.
"Our partnership with OpenFeint is a great first step. We are excited to see some great games on Android devices in China soon."
The fund is the first time both companies have openly worked with each other, following The9's $4 million investment in OpenFeint back in July 2010.
Developers interested in applying should contact OpenFeint via androidfund [at] openfeint [dot] com.
News
With a fine eye for detail, Keith Andrew is fuelled by strong coffee, Kylie Minogue and the shapely curve of a san serif font.
Top Stories
News
May 28th, 2024
PocketGamer.biz Podcast - ustwo games’ María Sayans on the sustainable strategy behind Monument Valley
Feature
56 minutes ago
Supercell's big Squad Busters mistake and how they're missing out on millions
Feature
1 hour, 37 minutes ago
Mobile Mavens: The industry wades in on Squad Busters from its “transformative impact” to being “corporate box ticking”
Events
Unreal Fest Gold Coast 2024 | Australasia | May 29th |
For The Win 2024 | Europe | May 29th |
Indie Craft K-Game Festival 2024 | Europe | May 31st |
Indie Game Fest & Indie Campus 2024 | Europe | May 31st |
Game Access Conference 2024 | Europe | May 31st |
GDCy Fest 2024 | May 31st | |
GameSummit Summer 2024 | Jun 1st | |
Gaymer Pride | North America | Jun 1st |