TinyCo says Kindle and Amazon AppStore have higher ARPU than iPad and App Store

TinyCo says Kindle and Amazon AppStore have higher ARPU than iPad and App Store
Social game developer TinyCo has revealed new figures of its resource management sim Tiny Village that demonstrate how the game has performed across the three major app stores.

The new data comes in response to figures published by research firm Flurry in March 2012 that claimed Google Play was being outpaced by Apple and Amazon's stores as much as four-to-one.

TinyCo has hit back showing that this hasn't been the case for Tiny Village which has seen Google Play performing better if not almost on par with Apple's App Store.

Break it down

According to the developer's figures, average revenue per user from Google Play is up to 65 percent when compared against Apple's App Store.

Take tablets out of the equation and this number goes as high as 82 percent bringing Google Play just 18 percent behind Apple.

Striking gold

However, it's Amazon's Appstore that's come out on top described by TinyCo as "a gold mine".

Not only did it win in terms of comparative ARPU with an impressive 180 percent but a breakdown of tablet performance showed Amazon's Kindle was bringing in 43 percent more revenue per user than the iPad.

Following news that Amazon is now allowing developers to charge above $20 for IAPs, TinyCo expects to see Amazon's revenue per user continue to escalate.

Quality is everything

TinyCo is aware that this is one of the few examples where Google Play has come out on top stating that the reason some developers might not be seeing the same results is because of a focus on iOS developer and a failure to give the Android versions the same level of quality control.

Tiny Village was the first title to be developed in TinyCo's Griffin engine, an engine that allows the developer to write code once and run it on both iOS and Android with top performance on any device.

[source: TinyCo]

Fresh out of the packaging, Tom joins Pocket Gamer with a chip on his shoulder and a degree in Journalism. Naively, Tom believes there's a star-studded career in video games and has penned words across the internet in between praying to the almighty Nintendo gods.


No comments
View options
  • Order by latest to oldest
  • Order by oldest to latest
  • Show all replies
Important information

This site uses cookies to store information on your computer. By continuing to use our site, you consent to Steel Media's privacy policy.

Steel Media websites use two types of cookie: (1) those that enable the site to function and perform as required; and (2) analytical cookies which anonymously track visitors only while using the site. If you are not happy with this use of these cookies please review our Privacy Policy to learn how they can be disabled. By disabling cookies some features of the site will not work.