Short Cuts: Ouya CEO Julie Uhrman on disrupting the console business

Short Cuts: Ouya CEO Julie Uhrman on disrupting the console business
Following her Nordic Game 2013 talk, I caught up with Julie Uhrman.

The Ouya CEO was in enthusiastic mood, having just come back from a trip to the company's Chinese manufacturers, confident in their ability to deliver for the planned 25 June US retail launch.

Also helping to grease those wheels was the news earlier in May that the Kickstarter-funded company had closed a $15 million funding round.

No inferiority complex

"You're not going to buy Ouya because it's small and beautiful," Uhrman says.

"You'll buy it because there's a great game, or a lot of great games, on it that you want to play."

Nor is she worried about competition from PlayStation 4 or Xbox One.

"It's not either or," is her argument.

Instead, gamers want to play on a TV and developers want to make innovative games for the TV.

That's the win-win for Ouya, which will innovate quickest thanks to its use of Android, both as an OS and distribution ecosystem.

Contributing Editor

A Pocket Gamer co-founder, Jon is Contributing Editor at which means he acts like a slightly confused uncle who's forgotten where he's left his glasses. As well as letters and cameras, he likes imaginary numbers and legumes.


No comments
View options
  • Order by latest to oldest
  • Order by oldest to latest
  • Show all replies
Important information

This site uses cookies to store information on your computer. By continuing to use our site, you consent to Steel Media's privacy policy.

Steel Media websites use two types of cookie: (1) those that enable the site to function and perform as required; and (2) analytical cookies which anonymously track visitors only while using the site. If you are not happy with this use of these cookies please review our Privacy Policy to learn how they can be disabled. By disabling cookies some features of the site will not work.