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Total Active App (currently available for download): 5,605,285
Total Inactive Apps (no longer available for download): 213,606
Total Apps Seen in US App Store: 5,818,891
Number of Active Publishers in the US App Store: 1,725,531
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The Appodeal Mobile eCPM Report 2023 Q2 reveals fresh data on the first quarter of 2023, and provides valuable insights for mobile publishers and advertisers
In association with Mintegral, the report looks at how publishers are creating significant revenue streams from ads