Data Dive
H1 2025 genre analysis: Mobile strategy games surge to $10.6bn as RPG revenue tumbles
We analyse AppMagic data to determine the top genres globally and in the US, comparing rising stars with stumbling giants
Related People
Forrest Wei Liu
President
Accolades
Articles featuring HoYoverse
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Hot Five
Hot Five: Zenless Zone Zero's $442m year one, King reportedly loses 10% of staff, and Toca Boca hit by layoffs
Our quick-fix roundup of the hottest stories on PocketGamer.biz
Zenless Celebration
Zenless Zone Zero celebrates first anniversary with $442.1m, just 23% of Genshin Impact’s year one
HoYoverse’s latest gacha game generated nearly one-third of its lifetime mobile revenue in its launch month
New Offerings
HoYoverse to open its first ever themed café in Berlin this June
The café will launch with a Genshin Impact and Zenless Zone Zero event from June 20th to July 13th
Golden Week Glory
Golden Week 2025: Pokémon TCG Pocket dominates, Fate/Grand Order falls, and a 2012 title makes a surprising rise
The 10 best-performing mobile games in Japan generated $81m this Golden Week, up from $44.9m in 2024
Hot Five
Hot Five: GDC takeaways, Nintendo Today app launches, and Honkai: Star Rail’s race to $2bn on mobile
Our quick-fix roundup of the hottest stories on PocketGamer.biz
Spending Star
Honkai: Star Rail rockets past $2bn on mobile in under two years
The gacha RPG has taken 10 months longer than Genshin Impact to hit the milestone, but now frequently outperforms HoYoverse's flagship
Out Of The Zone
Zenless Zone Zero voice actors replaced following SAG-AFTRA strike decisions
Emeri Chase and Nicholas Thurkettle, who voiced Soldier 11 and Lycaon respectively, claim to have discovered they were replaced via patch notes
Settlement Reached
Hoyoverse agrees to $20 million settlement with FTC over loot boxes
The publisher will “introduce new age-gate and parental consent protections for children and young teens” going forward
Hot Five
Hot Five: Zenless Zone Zero scores $250m, how Scopely made $10bn, and Squid Game: Unleashed hits 10m installs
Our quick-fix roundup of the hottest stories on PocketGamer.biz
In The Zone
Zenless Zone Zero achieves record revenue during Version 1.4 as it surpasses $250m on mobile
The urban RPG hit a peak of $8.6 million in daily player spending on December 18th, 2024
Best Of The Best
Asian developers dominate as 2024's top 10 new mobile games surpass $3 billion
Dungeon & Fighter: Mobile, Love and Deepspace, Pokémon Trading Card Game Pocket and others led the way for new games’ success this year
Hot Five
Hot Five: Infinity Nikki goes global, Royal Kingdom beats Royal Match, and Pokémon TCG Pocket makes $200m in first month
Our quick-fix roundup of the hottest stories on PocketGamer.biz
Awards And Accolades
AFK Journey, Eggy Party and Squad Busters win big at the Google Play Awards 2024
HoYoverse lands another Google Play win, but not for Zenless Zone Zero
Title Trademark
HoYoverse’s Petit Planet: Another trademark, another game?
This could be a brand-new title or a rebranding of Astaweave Haven, which was trademarked in June
Earnings Impact
Niko Partners: Genshin Impact surpasses $5 billion on mobile in China
HoYoverse’s flagship is projected to reach $10 billion on mobile globally next year
Hot Five
Hot Five: Zenless Zone Zero hits $150 million, The Sims’ latest mobile game, and Tim Sweeney has "no regrets" over lawsuits
Our quick-fix roundup of the hottest stories on PocketGamer.biz
Week That Was
Unreal Engine’s royalty fee reduction, Balatro makes it on mobile and Zenless Zone Zero’s revenue | Week in Views
The Pocketgamer.biz team pick their highlights from the headlines this week and deliver the stories behind the stories
Best Of 2024
The Top 50 Mobile Game Makers of 2024
The mobile movers and shakers of the last 12 months revealed!
In The Zone
Zenless Zone Zero surpasses $150 million, but it’s no Genshin Impact…
HoYoverse’s latest RPG has achieved a mighty milestone but much slower to the mark than its forebears
Hot Five
Hot Five: Genshin Impact’s $6.3 billion success, Dungeon & Fighter: Mobile’s Chinese takeover, while Ubisoft shares down 20%
Our quick-fix roundup of the hottest stories on PocketGamer.biz
Podcast | Episode 30
Ubisoft's woes and Genshin Impact hits $6bn in four years(!) | Week in Mobile Games podcast
The PocketGamer.biz podcast team give you the state of play every week. Here's where to get it and and what's inside this week's episode 30
Genshin Goliath
Genshin Impact hits $6.3 billion in time for fourth anniversary, but is it running on fumes?
HoYoverse’s flagship game dipped below $1 billion in annual revenue for the first time
Hot Five
Hot Five: Harry Potter canned, Savvy's Saudi surge, Pokémon turns five and switching roles at miHoYo…
Our quick-fix roundup of the hottest stories on PocketGamer.biz
Hot Five
Hot Five: Squad Busters undergoes radical changes, Apple’s NFC update, and the winners of the Mobile Games Awards 2024 are…
Our quick-fix roundup of the hottest stories on PocketGamer.biz
Mobile Games Awards
HoYoverse is in the Zone, winning Best Developer at Mobile Games Awards 2024
Genshin Impact, Honkai: Star Rail, Zenless Zone Zero… What’s not to love?
Getting Into Gamescom
Mobile sneaks into Gamescom's Opening Night Live… But blink and you’ll miss it
Netflix and HoYoverse lead the charge in mobile representation as smaller names get left behind
Hot Five
Hot Five: HoYoverse’s next game, Monster Hunter Now’s multiplayer mindset, and three years of Pokémon Unite
Our quick-fix roundup of the hottest stories on PocketGamer.biz
New Game Approved
HoYoverse’s next game Astaweave Haven among 105 Chinese approvals this July
This month’s domestic approvals in the country are at their highest since March
Rpg Revenue
Zenless Zone Zero surpasses $50 million in 11 days
HoYoverse’s latest launch gets a big start, but revenue is declining
Gacha Giants
From Honkai: Star Rail to Wuthering Waves, gacha giants made $357 million in June
The gacha genre was dominated by Eastern developers last month, with the HoYoverse portfolio putting them out on top
Triumphant Trio
Zenless Zone Zero has earned almost $25 million in five days
AppMagic estimates suggest HoYoverse’s latest launch is behind those of its Genshin and Honkai stablemates, despite 50m+ downloads in 72 hours
Five New Games
New release roundup: The best new mobile games from Zenless Zone Zero to Zen Koi Pro+
We highlight five new games that have broken cover and are all set to do big business
Zenless Zenith
Zenless Zone Zero to launch globally with DOUBLE Honkai: Star Rail’s pre-registrations
The game finally lands across the world today and tomorrow and we've got the latest launch figures and exactly WHEN it'll hit your timezone
Hot Five
Hot Five: Zenless Zone Zero's 40m pre-registrations, Squad Busters' $10M in week one, and what iOS 18 REALLY means for games
Our quick-fix roundup of the hottest stories on PocketGamer.biz
Week That Was
Week in Views - Pre-reg record breakers, Apple's endless upgrades and out-of-order ads
The Pocketgamer.biz team pick their highlights from the headlines this week and deliver the stories behind the stories
Zenless Zenith
Zenless Zone Zero surpasses 40 million pre-registrations, beating Supercell's Squad Busters
HoYoverse’s next title has nearly doubled Honkai: Star Rail’s pre-registration numbers, and bettered Supercell's big launch
Record Revenue
Royal Match takes a sweet lead over Candy Crush as Honkai: Star Rail zooms by Genshin Impact
Q1 welcomes a new round of heroes as Monopoly Go, Royal Match and Honor of Kings come out on top
Release Date Revealed
Zenless Zone Zero July 4th release date confirmed as pre-registrations surpass Honkai: Star Rail’s
When HoYoverse has a new game, everyone takes notice, and a July 4th release date for its latest RPG is sooner than we thought
Rising Stars
Genshin Impact still pulls in the big bucks while Squad Busters' soft launch teases blockbuster success
Sensor Tower's monthly gaming pulse for April reveals which games are the ones to watch
Honkai Hoorah
Honkai: Star Rail zooms beyond $1 billion on its first anniversary
Honkai: Star Rail generated $1.3 billion in its first 12 months, with 25% from 6% of players…
Hot Five
Hot Five: Supercell’s Squad Busters levels up, retro Nintendo on iOS, and Genshin Impact’s worst month yet
Our quick-fix roundup of the hottest stories on PocketGamer.biz
Honkai Hoorah
Honkai: Star Rail earned more than double Genshin Impact’s revenue in March
Honkai: Star Rail generated $118.3 million in-game on mobile compared to Genshin Impact’s $58.5 million
Mobile Games Adaptation
MiHoYo green lights Genshin Impact and Honkai: Star Rail movies with government backing
The projects aim to elevate Shanghai into a premier “city of film'' within three years, positioning it as a key destination for film production
Revenue Rivals
Honkai: Star Rail’s monthly revenue doubles while Genshin Impact slips back
miHoYo’s two biggest games generated a combined $180.3 million on mobile in February
Gacha Giants
Genshin Impact is top for gacha earnings while Honkai: Star Rail slides
Three of the top five gacha games have had a great start to 2024, but who's moving up and who's moving down in the earnings charts?
Record Breaking
Genshin Impact is the fastest ever game to reach $5 billion consumer spend
While joining the 5x unicorn club, the internationally popular action RPG has proved to be the fastest ever game to do so
Gacha Glimpse
Genshin Impact, Fate/Grand Order, Goddess of Victory: Nikke… How would the big gachas fare with a China ban?
As Chinese regulations scrutinise gacha mechanics, are the genre’s biggest players making enough elsewhere?
Zenless Zenith
Genshin Impact developer HoYoverse opens closed beta for latest game Zenless Zone Zero
Title likely to see a full release in 2024
Publishing Power
Top Chinese publishers accounted for 38.7% of October’s mobile revenue
Tencent, NetEase and miHoYo continue to triumph and Goat Games rises up the ranks