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Mobvista revenue from programmatic advertising grew 99 per cent in the wake of its IPO
Ad tech platform reports a 38.9 per cent annual increase in total revenue, hitting $435 million
Lab Cave’s birthday present to its customers is a new Advertising Mediation for Apps tool
Firm claims to offer unbiased, impartial way to mediate ads for mobile apps
Facebook partner on using UnrealFront’s Cinemagraph ad creative to market your mobile game
High definition images offer an eye-catching solution to getting user attention
How automated reports helped Futureplay and Webedia improve ad monetisation
Why developers are turning away from manual admin to focus on deeper insights and strategy
Google introduces new ad campaign tools aimed at re-engaging lapsed players
App Campaigns for engagement and smart segregation look to hone your advertising efforts
AppOnboard Studio is a new codeless toolkit for creating app demos
“Our easy to use tool-set completely eliminates all barriers of entry to app development"
Fyber partners with Game of Whales to predict user lifetime value based on IAPs and ads
Solution designed to help optimise user acquisition campaigns
2019 is the year of performance programmatic buying - are you ready?
Animoca Brands agrees $8.9m deal to resell iClick advertising inventory
“This deal with Vigame is an important first step in our broader partnership with iClick”
How live user comments for in-game mobile ads are boosting developer revenues
AdTiming explains the benefits of its Creative Timing and AdMuing tools
N3twork launches new user acquisition platform for third-party mobile games
Tool was previously used on Legendary: Game of Heroes for iOS and Andorid
Candy Crush maker King's revenue up in 2018 to $2bn, touts $100m ads business
"The next phase about where the ad business heading is about continued scaling"