Advertising
Article Types
- All [36]
- Infographic [1]
- Business & Production [1]
- The IAP Inspector [1]
- Video [2]
- Stateside [2]
- Week that was [3]
- Deal [5]
- Special Report [7]
- Profile [7]
- Mobile Mavens [7]
News
Jul 25th, 2018
Deadpool actor Ryan Reynolds partners with Peak Games for Toon Blast performance marketing campaign
Deadpool actor recorded 30 versions of a commercial for the iterative advertising project
Comment & Opinion
Jul 23rd, 2018
Best practices for implementing six common rewarded video integrations
Facebook Audience Network product marketing manager Amelia Zins deals out the advice
Job News
Jul 12th, 2018
Final Fantasy XV: A New Empire dev MZ lays off 125 staff as it shuts down ad-tech branch Cognant
as
Comment & Opinion
Jul 4th, 2018
Why Chinese mobile ad tech firm Mobvista spun out its monetisation platform Mintegral
Comment & Opinion
Jun 14th, 2018
How Chocolate is offering the sturdy foundations for a new wave of ad-powered mobile games
Interview
Jun 13th, 2018
How Game Insight’s CEO defied industry convention and won
HyprMX's Dan Laughlin interviews Game Insight's Anatoly Ropotov
Special Report
May 29th, 2018
Learn about the present and future of ads in the Mobile Games Advertising Report 2018
News
May 23rd, 2018
Static full-screen generate largest revenue share amongst casual games in the West
Appodeal surveyed a host of mobile casual games developers to look into monetisation trends