User Acquisition
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Tilting Point enters funding partnership with Joycity, invests $40 million in Gunship Battle: Total Warfare

Three minutes with Nexon
Bango speaks to Nexon team manager Lee WooChang about the studio's UA strategy

User Acquisition in China: Capturing the world's largest mobile gaming audience
Yodo1 explains the audience and channels you should be using

Bidalgo’s new Accelerator program wants to help small to mid-sized app developers scale up

Tracking popular ad creatives and marketing channels for efficient and effective UA

Nukebox’s Food Truck Chef serves up 16 million installs
Average monthly revenue said to have triple since $18 million Tilting Point partnership

Facebook reveals new UA tools as it claims 50% of all app revenue will come from ads by 2021

Chinese dev Seasun cracks South Korean market with Clans: Shadow of the Moon
Seasun managed to score a 170 per cent ROI through the Taptica’s targeted app install campaign

How AppBi is supporting Apple Search Ads campaigns for top mobile games publishers
AppBi CEO Carmen Lu discusses how its services can lead to a generous ROI

How Mobvista's UA campaign for Marvel: Contest of Champions led to better conversions and engagement in China
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News
Dec 14th, 2017

Food Truck Chef developer Nukebox Studios partners with Tilting Point on $18 million UA campaign
Tilting Point to fund and operate UA for Food Truck Chef for the next three years
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