Five New Games
New release roundup: The best new mobile games from an Elder Scrolls spinoff to competitive cosplay
We highlight five new games that have broken cover and are all set to do big business
Out Of Time
Unity charts a new path forward without the "catastrophic" Runtime Fee
Unity has killed off the Runtime Fee, but is it too late?
Jobs Roundup
September's Mobile Movers: Asmodee appoints CEO, Nintendo of Europe shake-up, 1Up's new venture partner, and more
Our regular roundup of the mobile games industry's movers and shakers
Hot Five
Hot Five: Final Fantasy falls, Unity shares down to decade low, but Coin Master hits the jackpot
Our quick-fix roundup of the hottest stories on PocketGamer.biz
Hot Five
Hot Five: Harry Potter canned, Savvy's Saudi surge, Pokémon turns five and switching roles at miHoYo…
Our quick-fix roundup of the hottest stories on PocketGamer.biz
Change Of Fortune
Tencent and NetEase rethink Japanese strategy with studio closure imminent
The first evidence of the change of heart is the closure of Visions of Mana studio, Ouka Studios just days after the game's launch
Five New Games
New release roundup: The best new mobile games from risky roguelikes to engaging elevators
We highlight five new games that have broken cover and are all set to do big business
Masters Monetisation
Pokémon Masters EX turns five: Lessons from an IP and monetisation masterpiece
Half a decade on, as the mobile games industry evolves, so too does the fine art of monetisation…
Hot Five
Hot Five: Squad Busters undergoes radical changes, Apple’s NFC update, and the winners of the Mobile Games Awards 2024 are…
Our quick-fix roundup of the hottest stories on PocketGamer.biz
Five New Games
New release roundup: The best new mobile games from merging minimalism to card-based combat
We highlight five new games that have broken cover and are all set to do big business
Game Development
Behind the scenes: How pre-production allowed us to occupy a mid-core niche with a loyal audience
Azur Games producer Tatiana Vinogradova on choosing a niche and creating an audience profile for your mid-core game
Jobs News
Mobile Movers: All the latest appointments and job moves from around the industry
Who's moving where?… There's new roles at FRVR, Raptor PR, Supercell, Krafton, Gadsme, Zynga, Xsolla, Netflix and more…
Ad Insights
Monopoly GO! A game that was(n’t) created for ads
GameBiz Consulting’s Božo Janković shows how ads could be implemented in Scopley’s hit game and how they’re missing out on millions
Events
The power of brands and IP: Licence Global's Ben Roberts gets set for Brand Licensing Europe, Sept 24th - 26th
What does it take to create killer gaming IP? What can you learn from the experts? And what's going on at this year's big BLE show at London's ExCel?
Major Changes
Game analysis: Squad Busters update makes radical changes on a quest for lasting success
Jakub Remiar takes us through Supercell’s latest changes to Squad Busters and what to expect next from the game
Legal Advice
The EU’s AI Act: What does it mean for game developers?
The act - in place since 1st August 2024 - is designed to ensure safety and transparency, but with that responsibility comes the necessity for careful compliance
Hot Five
Hot Five: AFK Journey hits China, The Sunday Times Gaming Rich List and the Gamescom Party Guide
Our quick-fix roundup of the hottest stories on PocketGamer.biz
Industry Insights
Why Lifetime IRR is better than ROAS for measuring marketing performance
Mobile Finance Collective's Martin Macmillan on why marketeers should swap ROAS for an IRR-based approach when UA spending at scale
Performance Boost
Using a Multiple Paid Pass to boost player choice, rewards, playtimes and revenue
Gradient Universe founder Oxana Fomina explains how the next step from the familiar Battle Pass could be your next step to improved monetization
Five New Games
New release roundup: The best new mobile games from pixel RPGs to… Candy Crush?!
We highlight five new games that have broken cover and are all set to do big business
Gamescom Tips
Mobile Mavens: The expert's guide to surviving Gamescom
How to avoid the crush, be at the best party, and make all the best connections. Our Mavens give their tips and tricks for getting the best out of Europe's biggest games show
Playing Pokemon
Mobile matters at Pokémon Worlds 2024 as Pokémon Go and Unite players get set to clash
Winning players will win $20,000 each this weekend at a competitive tournament that promises to be the biggest ever
In-game Events
Maximising success through in-game events mastery
AppQuantum’s Oleg Nalimov shares tips on timing, duration and pauses to get the very best out of your in-game events
Gamescom 2024
The Gamescom 2024 party guide: Where to go and when
Making the most of the show - outside the show
Mobile Mavens
Mobile Mavens: How to survive to '25
Our mobile mavens discuss the tough year of 2024 and whether the worst will be over in 2025
Hot Five
Hot Five: Turkey blocks Roblox, Jam City layoffs, and the sinking of Shipyard Games
Our quick-fix roundup of the hottest stories on PocketGamer.biz
Five New Games
New release roundup: The best new mobile games from Olympic sports to 90s nostalgia
We highlight five new games that have broken cover and are all set to do big business
Industry Insight
Seven psychology-inspired tips for perfect video game design
Sensemitter’s analyst Bogdan Baranovskiy offers insight and advice on game design principles by relating them to real world situations
Tough Times
2024's games industry lay-offs: The stories so far - all in one place
The second half of the year is still providing tough times. Here are all the companies that have resized, restructured and shed staff so far this year
Growth Story
The US spearheads mobile games sector back to growth as Asia markets stumble
A deep dive into the data of the industry's long-awaited upswing
Hot Five
Hot Five: Squad Busters breaks $50 million, EA’s mobile blueprint, and Finland’s "survive to 2025" mantra
Our quick-fix roundup of the hottest stories on PocketGamer.biz
Five New Games
New release roundup: The best new mobile games from mathematical puzzlers to the return of Jon Snow
We highlight five new games that have broken cover and are all set to do big business
Battle Royale
Celebrating seven years of Garena Free Fire's success
Free Fire's global marketing lead, Cindy Chen talks to us about what has kept the game going over the past seven years
This Means War
SAG-AFTRA takes the AI war to the next level with games industry strikes
From tomorrow 10 big names in games will see picket lines protesting the use of AI to replace human talent in games
Mena Trends
The trends and opportunities that are shaping Turkey's app market
Adjust’s Ender Özcan discusses what's new and what's driving growth in the MENA region
Mobile Mavens
Mobile Mavens: How is the trend for cross-platform changing the state of gaming?
Our Mavens share their thoughts on appeal of taking your game cross-platform and what the current trend means for the future of the games industry
State Of Play
The state of Finland’s games market
We speak with Finnish developers and executives about the Finnish games industry's challenges and the 'survive to 2025' mantra
Hot Five
Hot Five: HoYoverse’s next game, Monster Hunter Now’s multiplayer mindset, and three years of Pokémon Unite
Our quick-fix roundup of the hottest stories on PocketGamer.biz
Five New Games
New release roundup: The best new mobile games from Asphalt Legends Unite to Laid-Back Camp: Puzzle Camp
We highlight five new games that have broken cover this week
Monster Multiplayer
Monster Hunter Now’s Dimensional Links show a conscious effort to include rural players
Multiplayer levels up with this latest online matchmaking feature
Industry Insights
Why market benchmarks matter: How to work with analytics at launch
Rockbite Games founders Avetis Zakharyan and Gevorg Kopalyan share how to get the best out of your analytics
Women In Games
PLAYSTUDIOS’ Ravid Sela on the importance of data-driven decisions in ad monetisation
As part of Liftoff's Women In Games Series, PocketGamer.biz speaks to Ravid Sela, Ad Monetisation Manager at PLAYSTUDIOS.
Hot Five
Zenless Zone Zero surpasses $50m, Wuthering Waves sails past $100m, and why market research can lead to "mediocre" games | Hot Five
Our quick-fix roundup of the hottest stories on PocketGamer.biz
Five New Games
New release roundup: The best new mobile games from Subway Surfers City to Lego Play
We highlight five new games that have broken cover and are all set to do big business
Indie Games
Check out 50 indie games from Brilliant Indie Treasures
A showcase of the games sector's talent, plus what developers think of the current industry turmoil
Marketing Matters
Nurturing your audience: Mastering organic marketing strategies
Fundamentally Games publishing content manager Stephanie Field offers in-depth advice on making the most of your marketing strategies
Genre Mastery
Game Analysis: What does Project R.I.S.E mean for Supercell’s action RPG strategy?
Jakub Remiar shares all the details from the pre-alpha test of Project R.I.S.E and how it compares to mo.co and Riftbusters
Mobile Mavens
Mobile Mavens: Are games able to capitalise on cultural sporting moments?
Our Mavens share their thoughts on how sporting events can benefit the wider games industry
Hot Five
Super Smash Bros. creator on unpolished games, Zenless Zone Zero hits $25m, and how Rockbite Games survived another day | Hot Five
Our quick-fix roundup of the hottest stories on PocketGamer.biz
Five New Games
New release roundup: The best new mobile games from outmatching monsters to 90s nostalgia
We highlight five new games that have broken cover and are all set to do big business