Sound Search
Sony AI and Audiokinetic launch AI-powered Similar Sound Search for Wwise
AI search in Wwise will allow sound designers to find and experiment with audio using text or reference sounds
Expanding Partnerships
DMCC and Xsolla announce Accelerator and Incubator Programme at Gamescom 2025
The new programme aims to connect MENA talent with global publishers and investors
New Games
New release roundup: Valorant Mobile, Mini Sudoku, Coffee Pool and more
We highlight the latest new games that have broken cover and are all set to do big business
Pgc World Tour
Join major 2025/26 games industry event world tour
Key cities and new locations to gather with the games industry at Pocket Gamer Connects in 2025 and 2026
New Era
Outfit7 on growing a global IP with the next era of My Talking Tom Friends 2
Ante Odić, TT&F games division president discusses building a scalable player led sequel
Best Of The Year
Pocket Gamer Mobile Games Awards 2025 winners revealed
Check out who beat the competition in each of this year's 24 categories
Regulation Ramps Up
India bans real-money games but looks to legitimise esports as competitive sport
The Promotion and Regulation of Online Gaming Bill 2025 will ban ads and social media promotion of real-money games, whether skills-based or chance-based
New Partnerships
Odeeo partners with AI studio Wondercraft to power multilingual in-game audio ads
Partnership brings personalised audio ads into mobile gaming
Play Policy
Google Play policy update restricts pre-registrations, discovery and more to higher-tier fee payers
Changes also allow developers to more flexibly link to payments outside of an app
Mobile Games Awards 2025
Balatro wins hearts as the People's Choice at the Pocket Gamer Mobile Games Awards 2025
Solo developer LocalThunk picks up the People’s Choice award for a $30m mobile game first intended "for myself and a few friends"
Behind The Scenes
Behind Black Deck’s rise: A case study in product, monetisation, and trust
SayGames’ Katya Sabirova shares on Black Deck’s journey from early struggles to a $30M hit
Mobile Games Awards 2025
Pokémon Trading Card Game Pocket wins Game of the Year at the Pocket Gamer Mobile Games Awards 2025
Making $1 billion in 204 days makes TCG Pocket the very best, like no Pokémon mobile game ever was…
Mobile Games Awards 2025
Scopely triumphs as Best Publisher at the Pocket Gamer Mobile Games Awards 2025
Monopoly Go, Pokémon Go… It’s all go!
New Offerings
Tencent unveils AI game creation suite Visvise at Gamescom 2025
The suite covers animation, modelling, NPC creation, and digital asset management
Cloud Gaming
Samsung expands mobile cloud gaming platform to Europe
Galaxy users in the UK and Germany can now play mobile games without downloads or installs
Mobile Games Awards 2025
Supercell is crowned Best Developer at the Pocket Gamer Mobile Games Awards 2025
Record revenue, portfolio-wide growth and Clash Royale’s ‘Brawl Stars moment’ help Supercell come out on top
Funding News
Fahy Studios secures $1.75m to scale its mobile game production
Funds will go towards expanding its capabilities and attracting talent to the kingdom
New Offerings
Aghanim launches new liveops and game hub builders to boost DTC webshops on mobile
The company plans to turn underperforming webshops into high-value DTC channels
Company Misconduct
GungHo reveals $2.35m embezzlement by former senior executive
CEO Kazuki Morishita will take a 30% pay cut for three months as leadership accepts responsibility
Investment News
Exel by Merak invests $300,000 each in 17 gaming startups at its first Demo Day
Over 300 applicants competed for a place in the accelerator
Seattle Indies
Seattle Indies announces SLICE 2025: A new conference for independent game developers in the heart of seattle
The one-day B2B conference SLICE Expo 2025 for indie developers is scheduled for August 27th in Seattle
Moshi Milestone
Moshi Monsters’ second comeback Kickstarter hits £50,000 goal in six hours
The original Kickstarter fell short of its target, but the new, lower goal was promptly achieved
Platform Partnership
Atlas partners with Google Cloud as its AI platform enters closed beta
"If you haven't started putting AI in your development pipeline, you should probably do that," says Google Cloud global director for games Jack Buser
Doubling Down
Supercell hires Drussila Hollanda as first-ever head of new games
The role will include cultivating cultures for developing new games and putting together the best teams
Wants And Wishes
Games are Make-A-Wish’s fastest-growing wish category, but the industry has "taken a backseat" since the pandemic
Make-A-Wish International charitable gaming and creators community manager April Stallings talks Infinite Wishes, opportunities for developers to get more involved, and her plans for Gamescom 2025
Workplace Wellbeing
Safe In Our World launches first games industry mental health accreditation
The Mental Health Star Accreditation will award companies for exemplary mental health and wellbeing practices
Marvellous Mena
Kucheza Gaming CEO Bukola Akingbade on building Africa’s future through play and education
"African studios must build business models that can sustain themselves right from day one"
Women In Nordic Games
Aurora: Celebrating Women in the Nordic Games Industry to be honoured at Pocket Gamer Connects Helsinki 2025
At Pocket Gamer Connects Helsinki 2025, we’ll honour 10 industry-leading women whose vision, talent, leadership and more are making their mark in every corner of the Nordic region.
Risks And Rewards
Publisher Lyrical Games to work with devs "taking big creative risks"
The new company has been formed by veterans from Private Division, Humble Games and Devolver Digital
Dtc Revolution
FunPlus "forced to chase DTC” after IDFA deprecation
4X strategy specialist opted in to Apple's alternative business terms in the EU
Industry Insights
From click to commitment: a D30 strategy
Experts at Supersonic from Unity break down how to turn new players into loyal gamers
Pre-regs Case Study
The challenges of running a pre-registration campaign
A comparison of the App Store and Google Play from the InnoGames team working on Heroes of History
Shares And Safety
Roblox shares decline 6% after new lawsuits raise child safety concerns
Shares have hit a two-month low but remain up year-over-year
Pixel Power
Pixel United veterans launch Plan A Games to invest in casual, midcore and social casino
Gary Rosenfeld, Huy Nguyen and Michael Lang bring their experience from RAID: Shadow Legends and more to help games overcome UA challenges
Bringing The Backend
Metaplay’s new Starter plan lets devs use same backend infrastructure as games like Merge Mansion
Metaplay co-founder and CO Petri Kero believes too many devs have been "priced out of using top-tier backend solutions"
Hot Five
Hot Five: Konami's games division grows 14%, Fortnite to return to iOS in Australia, and AppsFlyer reportedly in acquisition talks worth up to $4bn
Our quick-fix roundup of the hottest stories on PocketGamer.biz
Soft Launch
65 top mobile games in soft launch: Coin Master - Board Adventure, Kingdom Rush Battles, Sonic Blitz, and more
The top mobile games in soft launch right now
Podcast | Episode 64
ChinaJoy insights and DTC earnings uncovered | Week in Mobile Games podcast
The PocketGamer.biz podcast team give you the state of play every week. Here's where to get it and what's inside this week's episode 64...
Week In Views
Appcharge secures $58m, Fortnite returns to iOS in Australia, and the Moshi Monsters relaunch stalls | Week in Views
The Pocketgamer.biz team pick their highlights from the headlines this week and deliver the stories behind the stories
Everyone Wants A Piece
Everything is a games platform: Part two
Duolingo, Spotify, Netflix and others make moves in gaming
New Games
New release roundup: LEGO Bluey, Dragon Spira, Once Human: RaidZone, and more
We highlight the latest new games that have broken cover over the past week
Awards Season
Gamescom LATAM 2026 opens submissions for BIG Festival Awards
Last year’s competition drew over 950 games from 71 countries
Make-a-wish
Make-A-Wish launches new initiative to grant games industry-related wishes for critically ill children
Infinite Wishes aims to create new pathways for game companies to fund wishes and spark fresh ideas
Introducing Applifters
AppLifters launches at Gamescom: All-in-one mobile growth ecosystem promises to boost game profitability by up to 50%
Following major investment, AppLifters brings user acquisition, monetisation, SDK technology, creative production, and data intelligence together in a single integrated growth platform
Big Deal
Report: AppsFlyer to be acquired in deal worth up to $4bn
Talks said to be in an advanced stage
Job News
Spin Master appoints Marc De Vellis as EVP and president of its Digital Games Creative Centre
He will oversee flagship platforms Toca Boca and PikNik
Mentorship
Supercell opens applications for AI Innovation Lab in San Francisco
Open to individuals or teams of up to three, with a cap of 20 participants
New Offerings
Hidden Door launches social role-playing platform for co-creative storytelling
Players can step into fictional worlds like Pride and Prejudice, The Wizard of Oz, and The Crow
Rewarded Ua Insight
Rewarded UA Is a strategic advantage – if you treat it that way
"If there's one thing I want gaming companies to take away, it’s this: rewarded networks aren’t just traffic sources, they’re strategic partners"
New Offerings
Discord launches social SDK for in-game voice and messaging integration
SDK gives developers access to Discord’s 200m monthly users