New Name
PUBG Mobile Light renamed to PUBG Mobile Flash ahead of launch
PUBG Mobile Flash is being designed to retain the core experience while broadening to lower device specs
Company Profile
Krafton
Website
www.krafton.com/en/
About
KRAFTON is a collective of studios, each with their own distinct creative identity. Our team is always aspiring to evolve, innovate, and create new technology and entertainment experiences that fans can interact and engage with for years to come.
This is the power of KRAFTON continuously generating unparalleled creation based on technology.
Related People
Kim Chang-han
CEO
Accolades
Articles featuring Krafton
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Collabs Corner
October’s Collabs Corner: PUBG Mobile and B.Duck, Pokémon in space, Talking Tom meets SmileyWorld, and more
The latest crossovers in mobile games, all in one place
Collabs Corner
September’s Collabs Corner: Naruto in Free Fire, KPop Demon Hunters in Monopoly Go, Duo goes to battle in Brawl Stars, and more
The latest crossovers in mobile games, all in one place
August Charts
August 2026 mobile game charts: Fate/Grand Order’s big anniversary, Valorant Mobile's rise and Brawl Stars’ worst month of the year
A deep dive into the global mobile game rankings across the App Store and Google Play
Developer Training
Krafton launches KIGI Academy with IIT Madras to train next-gen game developers
The six-month programme will train 30 students in game development
Hot Five
Hot Five: PUBG Mobile Light opens pre-registrations, Cut the Rope coming to Roblox, and the Pocket Gamer Mobile Games Awards 2026
Our quick-fix roundup of the hottest stories on PocketGamer.biz
Pubg Pre Registration
PUBG Mobile Light is now available for pre-registration
The game is scheduled to launch in November
Hot Five
Hot Five: Love and Deepspace’s 68% spending decline, Apple to change app tracking consent rules, and PUBG Mobile Light to launch in 2026
Our quick-fix roundup of the hottest stories on PocketGamer.biz
New Offerings
Krafton Ad Platform India officially launches to expand Neptune’s ad-tech business
KADP India plans to expand its partnerships with premium digital media platforms across the country
Options And Offerings
PUBG Mobile Light to launch in 2026 with lower device requirements
Players can choose which content they store on their devices
July Charts
July 2026 mobile game charts: Pokémon Go on the move, HoYoverse’s comeback, and record results for Gossip Harbor
A deep dive into the global mobile game rankings across the App Store and Google Play
Krafton Campus
Krafton India launches BGMI Campus MVP student ambassador programme
Participants will build campus gaming communities, organise tournaments and host offline events
Pubg Performance
Krafton achieves record Q2 results with revenue up 95% Y/Y
Operating profit increased by 67% in Q2 2026
Collaborations Roundup
July's Collabs Corner: Spider-Man in PUBG Mobile, David Beckham in Fortnite, and more
The latest crossovers in mobile games, all in one place
New Games
New release roundup: Astro Arena, Beat Hazard Arcade, ZakuzakuSlash, and more
We highlight the latest new games that have broken cover over the past week
Pubg Partnership
G2 partners with PUBG Mobile Esports to grow Western Europe competitive scene
The collaboration will support the 2026 PUBG Mobile Club Open Western Europe Wildcard
New Partnerships
Krafton signs strategic alliance with Hanwha Aerospace to develop real-world AI systems
The company will back a $1bn fund targeting AI, robotics and defence startups
Jobs Roundup
March 2026's Movers and Shakers: Pokémon’s product marketing manager, multiple King promotions, founding Rocket Game Talent, and more
Our regular roundup of the mobile games industry's movers and shakers
New Offerings
Krafton sets a new corporate vision built around bold imagination and global franchise growth
The publisher reaffirms its commitment to AI-driven tools to enhance both development workflows and player experiences
Job News
Krafton appoints Kangwook Lee as chief AI officer
He will oversee company-wide AI R&D and foundational tech roadmap
Jobs Roundup
February 2026's Movers and Shakers: Shifts at Steel Media, Sega’s new CFO, Unity's board room shuffle, and more
Our regular roundup of the mobile games industry's movers and shakers
Next Steps
Krafton enters execution phase of long-term franchise IP strategy
The publisher plans to increase first-party investment while expanding its publishing output and tightening resource allocation
Hot Five
Hot Five: Subway Surfers+ coming to Apple Arcade, Ubisoft postpones H1 earnings call, and Krafton offers voluntary resignations
Our quick-fix roundup of the hottest stories on PocketGamer.biz
Week In Views
Krafton's AI shake-up, NCsoft's Horizon MMO reveal, and Candy Crush Saga Adventures | Week in Views
The Pocketgamer.biz team pick their highlights from the headlines this week and deliver the stories behind the stories
Company Restructure
Krafton is offering voluntary resignations to employees amid AI-first shift
The company says it aims to help employees shape new career paths during its AI transition
New Offerings
Palworld Mobile Alpha test set for Q4 2025
The mobile version will make its public debut at G-Star 2025 in South Korea
Hot Five
Hot Five: Switch 2 surpasses 10m sales, PUBG Mobile falls, and Iron Games receives $4m investment
Our quick-fix roundup of the hottest stories on PocketGamer.biz
Ai-first
Is Krafton's $69 million AI-first shift a sign of things to come?
The PUBG maker is saying publicly what some other publishers are doing privately
Best Of 2025
The Top 50 Mobile Game Makers of 2025
The mobile movers and shakers of the last 12 months revealed!
Jobs Roundup
September 2025’s Movers and Shakers: Roblox's head of agency partnerships, Women in Games' new community manager, and Epic Games hires Supercell veteran
Our regular roundup of the mobile games industry's movers and shakers
Jobs Roundup
August 2025’s Movers and Shakers: Playtika promotions, Appcharge's senior hire, SayGames' new head of PR, and more
Our regular roundup of the mobile games industry's movers and shakers
Hot Five
Hot Five: Uma Musume’s $22.8m overseas launch, Krafton’s record-breaking H1, and casual games’ strong market growth
Our quick-fix roundup of the hottest stories on PocketGamer.biz
Pubg Plan
PUBG 2.0 will broaden from battle royale to UGC and games platform
Krafton is "speeding up the process" of reworking the game with wide-ranging modes
Record Revenue
Krafton generates $1.1bn revenue in record-breaking H1 2025
Mobile accounted for 62% of the total sum, though performed better in Q1 than Q2
Earnings Report
Krafton reports record Q1 2025 revenue of $608 million
Inzoi is now the fastest-selling title in the company’s history
Hot Five
Hot Five: Apple’s DMA violation, Discord CEO steps down, and Blue Ocean Games launches $30m fund
Our quick-fix roundup of the hottest stories on PocketGamer.biz
Games Incubator
Krafton’s Gaming Incubator taps six Indian startups for second cohort
Developers will receive financial support ranging from $50,000 to $150,000
Indian Investment
Krafton acquires controlling stake in Nautilus Mobile for $14 million
JetSynthesys will remain a significant minority investor
Partner Up
Krafton launches Creator Network to support gaming content creators
Influencers can get in-game rewards, early access to new titles, and event invites
Pubg Push
Krafton makes record-breaking $1.9bn with mobile revenue up 35.7% in 2024
Operating income also hit a record high, attributed to the success of the PUBG series
Delivering Deals
Report: Games industry M&As valued at $10.5 billion in 2024 with 21% volume increase
Drake Star’s Global Gaming Report 2024 highlighted the biggest investors of the year from venture capitalists to games studios
Soft Launch
Krafton expands Dark and Darker Mobile soft launch to the US
The title is described as a medieval dark fantasy extraction RPG set in perilous dungeons
Record Revenue
Krafton achieves record-breaking quarter with over $500 million in revenue
Mobile led the way in contributing over $300 million in revenue
Funding News
Krafton leads investment round in India studio Deftouch to scale King and develop new games
Krafton India co-led the round alongside T-accelerate Capital and Lumikai Fund
Spanish Startup
EF Games is hiring developers and artists in Europe following Krafton investment
The startup is currently developing a competitive multiplayer title
Studio Startup
Krafton invests in Mario + Rabbids and Red Dead Redemption veterans at Day 4 Night
The new studio is developing an original IP combining the expertise of Davide Soliani, Christian Cantamessa and others
Hot Five
Hot Five: Zenless Zone Zero hits $150 million, The Sims’ latest mobile game, and Tim Sweeney has "no regrets" over lawsuits
Our quick-fix roundup of the hottest stories on PocketGamer.biz
Pocket Palworld
Krafton’s PUBG Studios set to "faithfully reinterpret" Palworld as a mobile game
The monster battler’s expansion plans continue despite Pokémon lawsuit
Best Of 2024
The Top 50 Mobile Game Makers of 2024
The mobile movers and shakers of the last 12 months revealed!
App Expansion
Are publishers leaving games behind?
EA, Krafton, IGG and Voodoo are each launching apps and investing in companies outside of games