App Store Metrics

We originally created our metrics page in the fall of 2008 to celebrate the App Store reaching a milestone of what at the time seemed amazing, 10,000 apps. There was a tremendous response to that page and to the App Store which is well north of half a million apps now.

We’ve added a few more interesting stats and expanded the ones that were there onto this new page. Let us know what else you’d like to see on these page either in the comments below or send us feedback via email. We’ll do what we can to include them in the future.

The source of the stats is the iTunes App Store itself. We grab data from the App Store and maintain historical information on the apps included.

9/2012: Metrics update. The method used to count live apps has changed to more accurately count the number of active apps. The result is that the live count has been reduced by about 10 percent.

App Store Stats Summary

Count of active applications in the App StoreDetails

Total Active App (currently available for download): 4,368,810

Total Inactive Apps (no longer available for download): 213,878

Total Apps Seen in US App Store: 4,582,688

Number of Active Publishers in the US App Store: 1,195,328

Count of application submissionsDetails

This Month (Apps): 2,466 ( 154 / day )

This Month (Games): 538 ( 34 / day )

This Month (Total): 3,004 ( 188 / day )

Application price distributionDetails

Current Average App Price: $0.94

Current Average Game Price: $0.50

Current Average Overall Price: $0.85

Application Category DistributionDetails

Most Popular Categories

  1. Games (956,167 active)
  2. Business (441,714 active)
  3. Education (379,028 active)
  4. Lifestyle (376,803 active)
  5. Utilities (267,081 active)

Count of Active Applications in the App Store

This page shows the number of active applications in currently in the US App Store. Active applications, for the purpose of these metrics, are applications that appeared in the app store on a particular day/week/month.

Total Active App (currently available for download): 4,368,810

Total Inactive Apps (no longer available for download): 213,878

Total Apps Seen in US App Store: 4,582,688

Number of Active Publishers in the US App Store: 1,195,328

Count of Active Applications By Month
Month # Apps # Games # Total
2020-07 3,412,582 956,228 4,368,810
2020-06 3,305,730 940,615 4,246,345
2020-05 3,301,186 939,649 4,240,835
2020-04 3,295,593 938,478 4,234,071
2020-03 3,288,358 937,071 4,225,429
2020-02 3,280,629 935,633 4,216,262
2020-01 3,272,562 934,240 4,206,802
2019-12 3,246,556 930,352 4,176,908
2019-11 3,213,937 924,962 4,138,899
2019-10 3,182,220 920,445 4,102,665
2019-09 3,152,339 915,925 4,068,264
2019-08 3,104,944 909,459 4,014,403
2019-07 3,062,241 903,489 3,965,730
2019-06 3,051,313 901,543 3,952,856
2019-05 2,533,736 826,859 3,360,595
2019-04 2,523,376 825,319 3,348,695
2019-03 2,513,597 823,682 3,337,279
2019-02 2,504,075 822,025 3,326,100
2019-01 2,495,257 820,357 3,315,614
2018-12 2,485,337 818,649 3,303,986
2018-11 2,478,692 817,348 3,296,040
2018-10 2,471,621 816,041 3,287,662
2018-09 2,463,364 814,475 3,277,839
2018-08 2,455,414 813,055 3,268,469
2018-07 2,450,223 811,911 3,262,134
2018-06 2,445,853 810,932 3,256,785
2018-05 2,436,546 808,938 3,245,484
2018-04 2,426,563 806,691 3,233,254
2018-03 2,416,353 804,244 3,220,597
2018-02 2,407,258 802,208 3,209,466
2018-01 2,399,610 800,372 3,199,982
2017-12 2,388,209 797,286 3,185,495
2017-11 2,377,689 794,297 3,171,986
2017-10 2,367,535 791,678 3,159,213
2017-09 2,357,156 788,822 3,145,978
2017-08 2,347,827 786,209 3,134,036
2017-07 2,338,835 783,269 3,122,104
2017-06 2,329,908 780,235 3,110,143
2017-05 2,321,308 777,057 3,098,365
2017-04 2,311,734 773,407 3,085,141
2017-03 2,302,607 769,210 3,071,817
2017-02 2,294,044 765,567 3,059,611
2017-01 2,288,630 762,648 3,051,278
2016-12 2,270,003 755,248 3,025,251
2016-11 2,209,139 728,858 2,937,997
2016-10 2,029,848 658,197 2,688,045
2016-09 2,021,911 654,108 2,676,019
2016-08 2,014,842 650,855 2,665,697
2016-07 1,975,112 631,091 2,606,203
2016-06 1,840,737 570,629 2,411,366
2016-05 1,771,002 538,307 2,309,309
2016-04 1,762,007 532,445 2,294,452
2016-03 1,753,159 526,845 2,280,004
2016-02 1,709,677 509,356 2,219,033
2016-01 1,665,508 491,638 2,157,146
2015-12 1,616,364 472,929 2,089,293
2015-11 1,574,739 455,673 2,030,412
2015-10 1,530,458 440,510 1,970,968
2015-09 1,493,160 427,690 1,920,850
2015-08 1,449,518 412,624 1,862,142
2015-07 1,404,576 396,094 1,800,670
2015-06 1,363,063 381,654 1,744,717
2015-05 1,325,880 368,848 1,694,728
2015-04 1,274,065 351,176 1,625,241
2015-03 1,250,012 342,234 1,592,246
2015-02 1,215,747 330,293 1,546,040
2015-01 1,174,059 316,212 1,490,271
2014-12 1,144,447 305,144 1,449,591
2014-11 1,111,078 292,134 1,403,212
2014-10 1,073,436 279,018 1,352,454
2014-09 1,040,882 268,024 1,308,906
2014-08 1,008,779 256,341 1,265,120
2014-07 958,048 223,988 1,182,036
2014-06 942,175 219,834 1,162,009
2014-05 922,623 217,670 1,140,293
2014-04 921,781 214,544 1,136,325
2014-03 917,631 211,661 1,129,292
2014-02 902,254 204,774 1,107,028
2014-01 878,485 197,669 1,076,154
2013-12 849,273 191,914 1,041,187
2013-11 824,405 185,570 1,009,975
2013-10 795,234 178,798 974,032
2013-09 763,982 172,043 936,025
2013-08 738,311 167,182 905,493
2013-07 715,364 162,548 877,912
2013-06 691,274 158,179 849,453
2013-05 669,298 154,583 823,881
2013-04 643,705 150,314 794,019
2013-03 617,756 145,957 763,713
2013-02 593,726 141,892 735,618
2013-01 572,603 138,548 711,151
2012-12 552,422 135,577 687,999
2012-11 532,364 131,698 664,062
2012-10 511,077 128,614 639,691
2012-09 490,165 125,377 615,542
2012-08 469,585 121,913 591,498
2012-07 452,974 118,993 571,967
2012-06 437,593 116,259 553,852
2012-05 422,345 113,679 536,024
2012-04 405,568 110,991 516,559
2012-03 389,747 108,277 498,024
2012-02 373,430 105,587 479,017
2012-01 359,331 103,150 462,481
2011-12 344,918 100,668 445,586
2011-11 331,332 97,695 429,027
2011-10 318,409 95,674 414,083
2011-09 305,464 93,698 399,162
2011-08 293,181 91,586 384,767
2011-07 281,298 89,499 370,797
2011-06 271,162 87,500 358,662
2011-05 259,044 85,335 344,379
2011-04 247,913 83,459 331,372
2011-03 236,115 81,167 317,282
2011-02 224,670 78,872 303,542
2011-01 214,906 76,856 291,762
2010-12 204,864 74,992 279,856
2010-11 191,512 72,228 263,740
2010-10 181,792 70,599 252,391
2010-09 171,468 68,859 240,327
2010-08 163,148 67,411 230,559
2010-07 153,573 65,729 219,302
2010-06 144,618 64,279 208,897
2010-05 135,905 62,738 198,643
2010-04 127,826 61,454 189,280
2010-03 118,885 59,520 178,405
2010-02 110,392 58,253 168,645
2010-01 103,464 57,058 160,522
2009-12 96,998 55,996 152,994
2009-11 88,678 54,306 142,984
2009-10 84,007 53,270 137,277
2009-09 79,757 52,313 132,070
2009-08 75,525 51,292 126,817
2009-07 71,707 50,410 122,117
2009-06 68,515 49,704 118,219
2009-05 65,694 48,970 114,664
2009-04 63,350 48,302 111,652
2009-03 60,751 47,681 108,432
2009-02 58,321 47,118 105,439
2009-01 56,037 46,617 102,654
2008-12 54,358 46,183 100,541
2008-11 52,949 45,787 98,736
2008-10 51,838 45,450 97,288
2008-09 50,812 45,125 95,937
2008-08 50,082 44,871 94,953
2008-07 49,538 44,678 94,216
2000-01 0 0 0
Unknown 49,013 44,471 93,484

Count of Application Submissions

Warning: this page is currently undergoing maintenance and therefore the numbers below may be inaccurate.

This page tracks the number of applications submitted per month to the iTunes App Store. This is determined by the application release date. While this can be changed by the developer before release, it usually isn't. Note that due to approval delay, the last few weeks may not be properly represented and are not displayed.

App Submissions By Month
Month # Apps # Games # Total Avg/Day
2020-07 2,466 538 3,004 188
2020-06 24,284 3,867 28,151 908
2020-05 25,562 4,314 29,876 964
2020-04 28,707 4,788 33,495 1,080
2020-03 26,068 4,065 30,133 972
2020-02 25,228 3,550 28,778 928
2020-01 29,271 4,122 33,393 1,077
2019-12 28,984 4,815 33,799 1,090
2019-11 31,213 4,597 35,810 1,155
2019-10 33,811 4,870 38,681 1,248
2019-09 43,608 6,619 50,227 1,620
2019-08 31,730 3,996 35,726 1,152
2019-07 19,997 2,739 22,736 733
2019-06 28,107 3,883 31,990 1,032
2019-05 30,239 3,773 34,012 1,097
2019-04 25,617 3,567 29,184 941
2019-03 27,069 3,654 30,723 991
2019-02 23,085 3,410 26,495 855
2019-01 26,180 3,437 29,617 955
2018-12 23,284 3,519 26,803 865
2018-11 23,290 3,528 26,818 865
2018-10 25,208 3,657 28,865 931
2018-09 27,322 3,787 31,109 1,004
2018-08 34,863 5,303 40,166 1,296
2018-07 31,686 4,692 36,378 1,173
2018-06 15,502 2,770 18,272 589
2018-05 15,906 3,056 18,962 612
2018-04 24,007 4,210 28,217 910
2018-03 26,205 4,277 30,482 983
2018-02 22,915 3,924 26,839 866
2018-01 25,055 5,002 30,057 970
2017-12 24,551 5,308 29,859 963
2017-11 24,562 4,819 29,381 948
2017-10 26,692 5,455 32,147 1,037
2017-09 24,093 4,751 28,844 930
2017-08 26,423 5,844 32,267 1,041
2017-07 24,443 5,616 30,059 970
2017-06 27,939 6,241 34,180 1,103
2017-05 30,403 7,396 37,799 1,219
2017-04 28,169 7,832 36,001 1,161
2017-03 31,518 7,972 39,490 1,274
2017-02 26,213 6,553 32,766 1,057
2017-01 39,541 11,262 50,803 1,639
2016-12 59,427 25,920 85,347 2,753
2016-11 57,640 23,775 81,415 2,626
2016-10 59,433 23,618 83,051 2,679
2016-09 114,302 46,811 161,113 5,197
2016-08 5,359 4,511 9,870 318
2016-07 46,379 25,742 72,121 2,326
2016-06 56,845 26,744 83,589 2,696
2016-05 53,142 25,281 78,423 2,530
2016-04 53,299 22,619 75,918 2,449
2016-03 49,947 20,074 70,021 2,259
2016-02 41,457 16,110 57,567 1,857
2016-01 51,175 19,234 70,409 2,271
2015-12 41,544 17,484 59,028 1,904
2015-11 43,057 14,482 57,539 1,856
2015-10 40,458 13,956 54,414 1,755
2015-09 36,913 12,948 49,861 1,608
2015-08 39,847 15,016 54,863 1,770
2015-07 43,528 15,263 58,791 1,896
2015-06 39,856 13,525 53,381 1,722
2015-05 43,426 14,963 58,389 1,884
2015-04 32,347 11,299 43,646 1,408
2015-03 35,289 12,294 47,583 1,535
2015-02 32,064 11,343 43,407 1,400
2015-01 35,761 12,085 47,846 1,543
2014-12 31,343 13,153 44,496 1,435
2014-11 35,609 12,569 48,178 1,554
2014-10 32,963 11,416 44,379 1,432
2014-09 26,877 10,400 37,277 1,202
2014-08 32,814 13,136 45,950 1,482
2014-07 35,288 12,597 47,885 1,545
2014-06 33,047 11,757 44,804 1,445
2014-05 34,383 12,474 46,857 1,512
2014-04 34,220 13,126 47,346 1,527
2014-03 30,780 13,118 43,898 1,416
2014-02 24,306 7,815 32,121 1,036
2014-01 30,870 7,299 38,169 1,231
2013-12 27,846 9,129 36,975 1,193
2013-11 30,245 8,751 38,996 1,258
2013-10 29,579 7,666 37,245 1,201
2013-09 26,451 6,655 33,106 1,068
2013-08 23,624 6,645 30,269 976
2013-07 26,195 6,648 32,843 1,059
2013-06 23,441 5,340 28,781 928
2013-05 25,914 5,945 31,859 1,028
2013-04 25,345 5,948 31,293 1,009
2013-03 23,710 5,465 29,175 941
2013-02 21,670 4,634 26,304 849
2013-01 23,576 4,939 28,515 920
2012-12 21,870 5,837 27,707 894
2012-11 26,723 5,569 32,292 1,042
2012-10 20,101 4,146 24,247 782
2012-09 21,064 4,479 25,543 824
2012-08 19,068 4,186 23,254 750
2012-07 14,367 3,195 17,562 567
2012-06 17,569 3,739 21,308 687
2012-05 20,197 4,202 24,399 787
2012-04 18,708 4,029 22,737 733
2012-03 19,009 3,950 22,959 741
2012-02 16,250 3,532 19,782 638
2012-01 16,250 3,426 19,676 635
2011-12 16,973 4,652 21,625 698
2011-11 15,539 3,287 18,826 607
2011-10 14,975 3,355 18,330 591
2011-09 14,802 3,228 18,030 582
2011-08 14,206 3,143 17,349 560
2011-07 11,753 2,737 14,490 467
2011-06 12,964 2,805 15,769 509
2011-05 12,830 2,506 15,336 495
2011-04 13,083 2,709 15,792 509
2011-03 15,576 3,289 18,865 609
2011-02 14,613 3,057 17,670 570
2011-01 15,056 2,833 17,889 577
2010-12 20,309 4,033 24,342 785
2010-11 14,173 2,254 16,427 530
2010-10 15,981 2,490 18,471 596
2010-09 13,065 1,925 14,990 484
2010-08 14,801 2,329 17,130 553
2010-07 14,313 2,099 16,412 529
2010-06 13,521 2,128 15,649 505
2010-05 12,352 1,761 14,113 455
2010-04 13,314 2,612 15,926 514
2010-03 13,278 1,799 15,077 486
2010-02 11,746 1,854 13,600 439
2010-01 11,495 1,520 13,015 420
2009-12 14,095 2,306 16,401 529
2009-11 6,936 1,434 8,370 270
2009-10 6,290 1,386 7,676 248
2009-09 6,678 1,424 8,102 261
2009-08 5,778 1,214 6,992 226
2009-07 5,253 1,007 6,260 202
2009-06 4,888 981 5,869 189
2009-05 3,822 923 4,745 153
2009-04 3,894 946 4,840 156
2009-03 3,513 791 4,304 139
2009-02 3,202 726 3,928 127
2009-01 2,389 570 2,959 95
2008-12 1,920 546 2,466 80
2008-11 1,529 448 1,977 64
2008-10 1,387 412 1,799 58
2008-09 835 284 1,119 36
2008-08 602 199 801 26
2008-07 553 201 754 24
2000-01 1 0 1 0
Unknown 0 1 1 -
Total 3,589,066 993,594 4,582,660 1,038

Application Price Distribution

This page shows a table showing the number of apps and games in each price category.

Count By Price - Active Apps
Month # Apps # Games # Total % of Total
Free 2,833,839 789,971 3,623,810 82.95%
0.99 241,206 87,066 328,272 7.51%
1.99 108,469 33,396 141,865 3.25%
2.99 72,397 23,668 96,065 2.20%
3.99 33,631 5,287 38,918 0.89%
4.99 42,109 7,873 49,982 1.14%
5.99 9,613 999 10,612 0.24%
6.99 8,226 1,437 9,663 0.22%
7.99 6,532 335 6,867 0.16%
8.99 3,859 263 4,122 0.09%
9.99 18,618 2,785 21,403 0.49%
10.99 1,296 171 1,467 0.03%
11.99 1,571 207 1,778 0.04%
12.99 1,965 68 2,033 0.05%
13.99 1,520 73 1,593 0.04%
14.99 3,323 232 3,555 0.08%
15.99 643 40 683 0.02%
16.99 605 20 625 0.01%
17.99 635 60 695 0.02%
18.99 486 22 508 0.01%
19.99 6,400 1,247 7,647 0.18%
20.99 379 20 399 0.01%
21.99 423 12 435 0.01%
22.99 283 17 300 0.01%
23.99 213 17 230 0.01%
24.99 1,532 63 1,595 0.04%
25.99 267 6 273 0.01%
26.99 240 42 282 0.01%
27.99 228 4 232 0.01%
28.99 167 17 184 0.00%
29.99 2,118 102 2,220 0.05%
30.99 113 6 119 0.00%
31.99 122 2 124 0.00%
32.99 98 7 105 0.00%
33.99 117 2 119 0.00%
34.99 343 9 352 0.01%
35.99 158 13 171 0.00%
36.99 62 3 65 0.00%
37.99 144 3 147 0.00%
38.99 72 4 76 0.00%
39.99 857 62 919 0.02%
40.99 88 2 90 0.00%
41.99 56 2 58 0.00%
42.99 52 2 54 0.00%
43.99 42 21 63 0.00%
44.99 276 8 284 0.01%
45.99 41 5 46 0.00%
46.99 43 8 51 0.00%
47.99 43 3 46 0.00%
48.99 93 2 95 0.00%
49.99 1,285 58 1,343 0.03%
54.99 212 8 220 0.01%
59.99 372 12 384 0.01%
64.99 221 9 230 0.01%
69.99 267 16 283 0.01%
74.99 191 4 195 0.00%
79.99 274 7 281 0.01%
84.99 57 3 60 0.00%
89.99 174 9 183 0.00%
94.99 73 13 86 0.00%
99.99 806 134 940 0.02%
109.99 49 5 54 0.00%
119.99 101 8 109 0.00%
124.99 44 1 45 0.00%
129.99 81 4 85 0.00%
139.99 53 7 60 0.00%
149.99 209 16 225 0.01%
159.99 49 1 50 0.00%
169.99 42 1 43 0.00%
174.99 20 2 22 0.00%
179.99 42 88 130 0.00%
189.99 30 1 31 0.00%
199.99 221 22 243 0.01%
209.99 17 1 18 0.00%
219.99 32 1 33 0.00%
229.99 20 1 21 0.00%
239.99 23 1 24 0.00%
249.99 85 2 87 0.00%
299.99 153 12 165 0.00%
349.99 1,399 93 1,492 0.03%
399.99 67 1 68 0.00%
449.99 28 0 28 0.00%
499.99 77 0 77 0.00%
599.99 20 1 21 0.00%
699.99 26 0 26 0.00%
799.99 14 0 14 0.00%
899.99 11 0 11 0.00%
999.99 124 8 132 0.00%
Total # apps: 3,412,582 956,234 4,368,816  
Total cost to buy all apps: $3,222,141.57 $479,941.37 $3,702,082.94  
Average App Price $0.94 $0.50 $0.85  

Application Category Distribution

Below are a list of all of the top level categories and the number of applications currently listed with that category as their primary one. You will note that some category totals seem low (like Newsstand), that is because very few apps list that category as their primary one.

Current Active Application Count By Category
Category Total % of Total
Games 956,167 21.89%
Business 441,714 10.11%
Education 379,028 8.68%
Lifestyle 376,803 8.62%
Utilities 267,081 6.11%
Entertainment 253,053 5.79%
Travel 165,957 3.80%
Food & Drink 155,363 3.56%
Health & Fitness 148,630 3.40%
Productivity 134,305 3.07%
Finance 107,061 2.45%
Shopping 105,252 2.41%
Book 104,544 2.39%
Music 101,333 2.32%
Social Networking 99,541 2.28%
Sports 93,431 2.14%
Photo & Video 89,954 2.06%
Reference 86,106 1.97%
Medical 84,344 1.93%
News 80,228 1.84%
Stickers 51,750 1.18%
Navigation 47,349 1.08%
Catalogs 17,980 0.41%
Weather 11,279 0.26%
Graphics & Design 3,104 0.07%
Magazines & Newspapers 2,723 0.06%
Developer Tools 2,658 0.06%
Photography 944 0.02%
Video 791 0.02%
Newsstand 2 0.00%
Comedy 2 0.00%
Tech News 1 0.00%
Healthcare & Fitness 1 0.00%
Jazz 1 0.00%
Total 4,368,480