App Store Metrics

We originally created our metrics page in the fall of 2008 to celebrate the App Store reaching a milestone of what at the time seemed amazing, 10,000 apps. There was a tremendous response to that page and to the App Store which is well north of half a million apps now.

We’ve added a few more interesting stats and expanded the ones that were there onto this new page. Let us know what else you’d like to see on these page either in the comments below or send us feedback via email. We’ll do what we can to include them in the future.

The source of the stats is the iTunes App Store itself. We grab data from the App Store and maintain historical information on the apps included.

9/2012: Metrics update. The method used to count live apps has changed to more accurately count the number of active apps. The result is that the live count has been reduced by about 10 percent.

App Store Stats Summary

Count of active applications in the App StoreDetails

Total Active App (currently available for download): 4,756,402

Total Inactive Apps (no longer available for download): 213,783

Total Apps Seen in US App Store: 4,970,185

Number of Active Publishers in the US App Store: 1,372,098

Count of application submissionsDetails

This Month (Apps): 1,581 ( 83 / day )

This Month (Games): 341 ( 18 / day )

This Month (Total): 1,922 ( 101 / day )

Application price distributionDetails

Current Average App Price: $0.88

Current Average Game Price: $0.49

Current Average Overall Price: $0.80

Application Category DistributionDetails

Most Popular Categories

  1. Games (1,005,378 active)
  2. Business (479,342 active)
  3. Education (411,673 active)
  4. Lifestyle (408,449 active)
  5. Utilities (302,362 active)

Count of Active Applications in the App Store

This page shows the number of active applications in currently in the US App Store. Active applications, for the purpose of these metrics, are applications that appeared in the app store on a particular day/week/month.

Total Active App (currently available for download): 4,756,402

Total Inactive Apps (no longer available for download): 213,783

Total Apps Seen in US App Store: 4,970,185

Number of Active Publishers in the US App Store: 1,372,098

Count of Active Applications By Month
Month # Apps # Games # Total
2021-09 3,750,962 1,005,440 4,756,402
2021-08 3,749,382 1,005,078 4,754,460
2021-07 3,596,054 984,198 4,580,252
2021-06 3,593,828 983,755 4,577,583
2021-05 3,590,825 983,203 4,574,028
2021-04 3,579,307 981,579 4,560,886
2021-03 3,575,624 980,838 4,556,462
2021-02 3,573,356 980,376 4,553,732
2021-01 3,571,461 980,002 4,551,463
2020-12 3,562,611 978,531 4,541,142
2020-11 3,538,057 974,686 4,512,743
2020-10 3,514,211 971,188 4,485,399
2020-09 3,428,656 959,140 4,387,796
2020-08 3,424,494 958,297 4,382,791
2020-07 3,420,161 957,390 4,377,551
2020-06 3,305,730 940,615 4,246,345
2020-05 3,301,186 939,649 4,240,835
2020-04 3,295,593 938,478 4,234,071
2020-03 3,288,358 937,071 4,225,429
2020-02 3,280,629 935,633 4,216,262
2020-01 3,272,562 934,240 4,206,802
2019-12 3,246,556 930,352 4,176,908
2019-11 3,213,937 924,962 4,138,899
2019-10 3,182,220 920,445 4,102,665
2019-09 3,152,339 915,925 4,068,264
2019-08 3,104,944 909,459 4,014,403
2019-07 3,062,241 903,489 3,965,730
2019-06 3,051,313 901,543 3,952,856
2019-05 2,533,736 826,859 3,360,595
2019-04 2,523,376 825,319 3,348,695
2019-03 2,513,597 823,682 3,337,279
2019-02 2,504,075 822,025 3,326,100
2019-01 2,495,257 820,357 3,315,614
2018-12 2,485,337 818,649 3,303,986
2018-11 2,478,692 817,348 3,296,040
2018-10 2,471,621 816,041 3,287,662
2018-09 2,463,364 814,475 3,277,839
2018-08 2,455,414 813,055 3,268,469
2018-07 2,450,223 811,911 3,262,134
2018-06 2,445,853 810,932 3,256,785
2018-05 2,436,546 808,938 3,245,484
2018-04 2,426,563 806,691 3,233,254
2018-03 2,416,353 804,244 3,220,597
2018-02 2,407,258 802,208 3,209,466
2018-01 2,399,610 800,372 3,199,982
2017-12 2,388,209 797,286 3,185,495
2017-11 2,377,689 794,297 3,171,986
2017-10 2,367,535 791,678 3,159,213
2017-09 2,357,156 788,822 3,145,978
2017-08 2,347,827 786,209 3,134,036
2017-07 2,338,835 783,269 3,122,104
2017-06 2,329,908 780,235 3,110,143
2017-05 2,321,308 777,057 3,098,365
2017-04 2,311,734 773,407 3,085,141
2017-03 2,302,607 769,210 3,071,817
2017-02 2,294,044 765,567 3,059,611
2017-01 2,288,630 762,648 3,051,278
2016-12 2,270,003 755,248 3,025,251
2016-11 2,209,139 728,858 2,937,997
2016-10 2,029,848 658,197 2,688,045
2016-09 2,021,911 654,108 2,676,019
2016-08 2,014,842 650,855 2,665,697
2016-07 1,975,112 631,091 2,606,203
2016-06 1,840,737 570,629 2,411,366
2016-05 1,771,002 538,307 2,309,309
2016-04 1,762,007 532,445 2,294,452
2016-03 1,753,159 526,845 2,280,004
2016-02 1,709,677 509,356 2,219,033
2016-01 1,665,508 491,638 2,157,146
2015-12 1,616,364 472,929 2,089,293
2015-11 1,574,739 455,673 2,030,412
2015-10 1,530,458 440,510 1,970,968
2015-09 1,493,160 427,690 1,920,850
2015-08 1,449,518 412,624 1,862,142
2015-07 1,404,576 396,094 1,800,670
2015-06 1,363,063 381,654 1,744,717
2015-05 1,325,880 368,848 1,694,728
2015-04 1,274,065 351,176 1,625,241
2015-03 1,250,012 342,234 1,592,246
2015-02 1,215,747 330,293 1,546,040
2015-01 1,174,059 316,212 1,490,271
2014-12 1,144,447 305,144 1,449,591
2014-11 1,111,078 292,134 1,403,212
2014-10 1,073,436 279,018 1,352,454
2014-09 1,040,882 268,024 1,308,906
2014-08 1,008,779 256,341 1,265,120
2014-07 958,048 223,988 1,182,036
2014-06 942,175 219,834 1,162,009
2014-05 922,623 217,670 1,140,293
2014-04 921,781 214,544 1,136,325
2014-03 917,631 211,661 1,129,292
2014-02 902,254 204,774 1,107,028
2014-01 878,485 197,669 1,076,154
2013-12 849,273 191,914 1,041,187
2013-11 824,405 185,570 1,009,975
2013-10 795,234 178,798 974,032
2013-09 763,982 172,043 936,025
2013-08 738,311 167,182 905,493
2013-07 715,364 162,548 877,912
2013-06 691,274 158,179 849,453
2013-05 669,298 154,583 823,881
2013-04 643,705 150,314 794,019
2013-03 617,756 145,957 763,713
2013-02 593,726 141,892 735,618
2013-01 572,603 138,548 711,151
2012-12 552,422 135,577 687,999
2012-11 532,364 131,698 664,062
2012-10 511,077 128,614 639,691
2012-09 490,165 125,377 615,542
2012-08 469,585 121,913 591,498
2012-07 452,974 118,993 571,967
2012-06 437,593 116,259 553,852
2012-05 422,345 113,679 536,024
2012-04 405,568 110,991 516,559
2012-03 389,747 108,277 498,024
2012-02 373,430 105,587 479,017
2012-01 359,331 103,150 462,481
2011-12 344,918 100,668 445,586
2011-11 331,332 97,695 429,027
2011-10 318,409 95,674 414,083
2011-09 305,464 93,698 399,162
2011-08 293,181 91,586 384,767
2011-07 281,298 89,499 370,797
2011-06 271,162 87,500 358,662
2011-05 259,044 85,335 344,379
2011-04 247,913 83,459 331,372
2011-03 236,115 81,167 317,282
2011-02 224,670 78,872 303,542
2011-01 214,906 76,856 291,762
2010-12 204,864 74,992 279,856
2010-11 191,512 72,228 263,740
2010-10 181,792 70,599 252,391
2010-09 171,468 68,859 240,327
2010-08 163,148 67,411 230,559
2010-07 153,573 65,729 219,302
2010-06 144,618 64,279 208,897
2010-05 135,905 62,738 198,643
2010-04 127,826 61,454 189,280
2010-03 118,885 59,520 178,405
2010-02 110,392 58,253 168,645
2010-01 103,464 57,058 160,522
2009-12 96,998 55,996 152,994
2009-11 88,678 54,306 142,984
2009-10 84,007 53,270 137,277
2009-09 79,757 52,313 132,070
2009-08 75,525 51,292 126,817
2009-07 71,707 50,410 122,117
2009-06 68,515 49,704 118,219
2009-05 65,694 48,970 114,664
2009-04 63,350 48,302 111,652
2009-03 60,751 47,681 108,432
2009-02 58,321 47,118 105,439
2009-01 56,037 46,617 102,654
2008-12 54,358 46,183 100,541
2008-11 52,949 45,787 98,736
2008-10 51,838 45,450 97,288
2008-09 50,812 45,125 95,937
2008-08 50,082 44,871 94,953
2008-07 49,538 44,678 94,216
2000-01 0 0 0
1970-01 0 0 0
Unknown 49,013 44,471 93,484

Count of Application Submissions

Warning: this page is currently undergoing maintenance and therefore the numbers below may be inaccurate.

This page tracks the number of applications submitted per month to the iTunes App Store. This is determined by the application release date. While this can be changed by the developer before release, it usually isn't. Note that due to approval delay, the last few weeks may not be properly represented and are not displayed.

App Submissions By Month
Month # Apps # Games # Total Avg/Day
2021-09 1,581 341 1,922 101
2021-08 2,633 629 3,262 109
2021-07 18,513 2,595 21,108 704
2021-06 24,294 2,897 27,191 906
2021-05 23,151 3,014 26,165 872
2021-04 23,381 3,430 26,811 894
2021-03 25,160 3,606 28,766 959
2021-02 20,925 3,359 24,284 809
2021-01 22,460 3,774 26,234 874
2020-12 24,188 3,963 28,151 938
2020-11 26,821 4,073 30,894 1,030
2020-10 30,632 4,678 35,310 1,177
2020-09 29,989 4,524 34,513 1,150
2020-08 27,854 3,959 31,813 1,060
2020-07 29,047 4,003 33,050 1,102
2020-06 30,043 4,610 34,653 1,155
2020-05 27,548 4,588 32,136 1,071
2020-04 28,951 4,837 33,788 1,126
2020-03 26,317 4,094 30,411 1,014
2020-02 25,475 3,581 29,056 969
2020-01 29,388 4,131 33,519 1,117
2019-12 29,020 4,813 33,833 1,128
2019-11 31,203 4,593 35,796 1,193
2019-10 33,743 4,857 38,600 1,287
2019-09 42,547 6,496 49,043 1,635
2019-08 32,379 4,040 36,419 1,214
2019-07 20,494 2,796 23,290 776
2019-06 28,084 3,880 31,964 1,065
2019-05 30,232 3,769 34,001 1,133
2019-04 25,614 3,566 29,180 973
2019-03 27,069 3,650 30,719 1,024
2019-02 23,097 3,409 26,506 884
2019-01 26,190 3,428 29,618 987
2018-12 23,293 3,520 26,813 894
2018-11 23,300 3,531 26,831 894
2018-10 25,226 3,659 28,885 963
2018-09 27,340 3,789 31,129 1,038
2018-08 34,938 5,307 40,245 1,342
2018-07 31,803 4,709 36,512 1,217
2018-06 15,542 2,779 18,321 611
2018-05 15,932 3,042 18,974 632
2018-04 24,052 4,213 28,265 942
2018-03 26,268 4,287 30,555 1,019
2018-02 22,992 3,944 26,936 898
2018-01 25,112 5,009 30,121 1,004
2017-12 24,609 5,315 29,924 997
2017-11 24,635 4,830 29,465 982
2017-10 26,757 5,457 32,214 1,074
2017-09 24,150 4,761 28,911 964
2017-08 26,479 5,860 32,339 1,078
2017-07 24,495 5,625 30,120 1,004
2017-06 28,014 6,244 34,258 1,142
2017-05 30,497 7,398 37,895 1,263
2017-04 28,226 7,828 36,054 1,202
2017-03 31,628 7,979 39,607 1,320
2017-02 26,309 6,566 32,875 1,096
2017-01 39,636 11,288 50,924 1,697
2016-12 59,428 25,916 85,344 2,845
2016-11 57,644 23,767 81,411 2,714
2016-10 59,431 23,610 83,041 2,768
2016-09 114,295 46,806 161,101 5,370
2016-08 5,358 4,508 9,866 329
2016-07 46,372 25,739 72,111 2,404
2016-06 56,845 26,732 83,577 2,786
2016-05 53,139 25,265 78,404 2,613
2016-04 53,297 22,606 75,903 2,530
2016-03 49,946 20,065 70,011 2,334
2016-02 41,454 16,104 57,558 1,919
2016-01 51,172 19,228 70,400 2,347
2015-12 41,542 17,480 59,022 1,967
2015-11 43,054 14,473 57,527 1,918
2015-10 40,456 13,947 54,403 1,813
2015-09 36,905 12,944 49,849 1,662
2015-08 39,841 15,013 54,854 1,828
2015-07 43,534 15,251 58,785 1,960
2015-06 39,862 13,517 53,379 1,779
2015-05 43,425 14,960 58,385 1,946
2015-04 32,348 11,292 43,640 1,455
2015-03 35,280 12,287 47,567 1,586
2015-02 32,066 11,340 43,406 1,447
2015-01 35,758 12,080 47,838 1,595
2014-12 31,341 13,144 44,485 1,483
2014-11 35,606 12,559 48,165 1,606
2014-10 32,960 11,413 44,373 1,479
2014-09 26,876 10,397 37,273 1,242
2014-08 32,822 13,133 45,955 1,532
2014-07 35,287 12,590 47,877 1,596
2014-06 33,044 11,750 44,794 1,493
2014-05 34,382 12,470 46,852 1,562
2014-04 34,225 13,121 47,346 1,578
2014-03 30,782 13,112 43,894 1,463
2014-02 24,308 7,809 32,117 1,071
2014-01 30,874 7,292 38,166 1,272
2013-12 27,853 9,125 36,978 1,233
2013-11 30,255 8,741 38,996 1,300
2013-10 29,580 7,658 37,238 1,241
2013-09 26,452 6,650 33,102 1,103
2013-08 23,623 6,644 30,267 1,009
2013-07 26,200 6,637 32,837 1,095
2013-06 23,453 5,332 28,785 960
2013-05 25,918 5,943 31,861 1,062
2013-04 25,351 5,940 31,291 1,043
2013-03 23,711 5,466 29,177 973
2013-02 21,670 4,630 26,300 877
2013-01 23,575 4,939 28,514 950
2012-12 21,868 5,835 27,703 923
2012-11 26,721 5,566 32,287 1,076
2012-10 20,104 4,142 24,246 808
2012-09 21,068 4,477 25,545 852
2012-08 19,069 4,185 23,254 775
2012-07 14,373 3,194 17,567 586
2012-06 17,576 3,734 21,310 710
2012-05 20,199 4,196 24,395 813
2012-04 18,712 4,023 22,735 758
2012-03 19,014 3,949 22,963 765
2012-02 16,258 3,529 19,787 660
2012-01 16,256 3,420 19,676 656
2011-12 16,977 4,652 21,629 721
2011-11 15,546 3,286 18,832 628
2011-10 14,980 3,354 18,334 611
2011-09 14,801 3,231 18,032 601
2011-08 14,215 3,141 17,356 579
2011-07 11,752 2,736 14,488 483
2011-06 12,964 2,802 15,766 526
2011-05 12,829 2,508 15,337 511
2011-04 13,089 2,708 15,797 527
2011-03 15,578 3,289 18,867 629
2011-02 14,609 3,056 17,665 589
2011-01 15,057 2,832 17,889 596
2010-12 20,309 4,033 24,342 811
2010-11 14,173 2,253 16,426 548
2010-10 15,980 2,489 18,469 616
2010-09 13,066 1,925 14,991 500
2010-08 14,804 2,328 17,132 571
2010-07 14,315 2,098 16,413 547
2010-06 13,520 2,128 15,648 522
2010-05 12,349 1,761 14,110 470
2010-04 13,316 2,610 15,926 531
2010-03 13,276 1,799 15,075 503
2010-02 11,741 1,854 13,595 453
2010-01 11,494 1,522 13,016 434
2009-12 14,091 2,305 16,396 547
2009-11 6,937 1,434 8,371 279
2009-10 6,290 1,386 7,676 256
2009-09 6,680 1,423 8,103 270
2009-08 5,775 1,213 6,988 233
2009-07 5,252 1,007 6,259 209
2009-06 4,889 981 5,870 196
2009-05 3,822 922 4,744 158
2009-04 3,894 946 4,840 161
2009-03 3,513 791 4,304 143
2009-02 3,203 725 3,928 131
2009-01 2,389 570 2,959 99
2008-12 1,919 547 2,466 82
2008-11 1,529 448 1,977 66
2008-10 1,387 412 1,799 60
2008-09 832 284 1,116 37
2008-08 600 199 799 27
2008-07 551 201 752 25
2000-01 1 0 1 0
1970-01 0 1 1 0
Unknown 0 1 1 -
Total 3,927,368 1,042,789 4,970,157 1,020

Application Price Distribution

This page shows a table showing the number of apps and games in each price category.

Count By Price - Active Apps
Month # Apps # Games # Total % of Total
Free 3,158,915 836,722 3,995,637 84.01%
0.99 246,238 88,074 334,312 7.03%
1.99 111,003 33,839 144,842 3.05%
2.99 73,468 23,984 97,452 2.05%
3.99 34,367 5,444 39,811 0.84%
4.99 43,026 8,062 51,088 1.07%
5.99 9,964 1,061 11,025 0.23%
6.99 8,561 1,517 10,078 0.21%
7.99 6,738 360 7,098 0.15%
8.99 4,098 278 4,376 0.09%
9.99 19,050 2,858 21,908 0.46%
10.99 1,358 181 1,539 0.03%
11.99 1,654 197 1,851 0.04%
12.99 2,036 74 2,110 0.04%
13.99 1,512 80 1,592 0.03%
14.99 3,546 240 3,786 0.08%
15.99 681 42 723 0.02%
16.99 615 14 629 0.01%
17.99 682 63 745 0.02%
18.99 502 23 525 0.01%
19.99 6,726 1,281 8,007 0.17%
20.99 398 21 419 0.01%
21.99 436 15 451 0.01%
22.99 307 19 326 0.01%
23.99 232 9 241 0.01%
24.99 1,594 69 1,663 0.03%
25.99 287 6 293 0.01%
26.99 258 51 309 0.01%
27.99 236 4 240 0.01%
28.99 168 18 186 0.00%
29.99 2,159 111 2,270 0.05%
30.99 124 6 130 0.00%
31.99 138 3 141 0.00%
32.99 102 6 108 0.00%
33.99 115 1 116 0.00%
34.99 339 7 346 0.01%
35.99 173 13 186 0.00%
36.99 63 3 66 0.00%
37.99 138 3 141 0.00%
38.99 72 4 76 0.00%
39.99 876 61 937 0.02%
40.99 96 2 98 0.00%
41.99 58 2 60 0.00%
42.99 54 2 56 0.00%
43.99 45 21 66 0.00%
44.99 293 12 305 0.01%
45.99 42 6 48 0.00%
46.99 43 8 51 0.00%
47.99 44 3 47 0.00%
48.99 85 3 88 0.00%
49.99 1,311 57 1,368 0.03%
54.99 221 9 230 0.00%
59.99 393 14 407 0.01%
64.99 247 9 256 0.01%
69.99 275 17 292 0.01%
74.99 208 5 213 0.00%
79.99 282 7 289 0.01%
84.99 68 4 72 0.00%
89.99 195 9 204 0.00%
94.99 76 17 93 0.00%
99.99 842 136 978 0.02%
109.99 52 5 57 0.00%
119.99 107 8 115 0.00%
124.99 52 1 53 0.00%
129.99 91 5 96 0.00%
139.99 54 7 61 0.00%
149.99 219 16 235 0.00%
159.99 50 1 51 0.00%
169.99 49 1 50 0.00%
174.99 23 2 25 0.00%
179.99 43 87 130 0.00%
189.99 32 1 33 0.00%
199.99 225 24 249 0.01%
209.99 20 1 21 0.00%
219.99 37 1 38 0.00%
229.99 22 1 23 0.00%
239.99 23 1 24 0.00%
249.99 86 2 88 0.00%
299.99 161 12 173 0.00%
349.99 1,401 93 1,494 0.03%
399.99 70 1 71 0.00%
449.99 30 0 30 0.00%
499.99 77 0 77 0.00%
599.99 21 1 22 0.00%
699.99 27 0 27 0.00%
799.99 18 0 18 0.00%
899.99 12 0 12 0.00%
999.99 127 8 135 0.00%
Total # apps: 3,750,962 1,005,446 4,756,408  
Total cost to buy all apps: $3,316,612.53 $489,345.76 $3,805,958.29  
Average App Price $0.88 $0.49 $0.80  

Application Category Distribution

Below are a list of all of the top level categories and the number of applications currently listed with that category as their primary one. You will note that some category totals seem low (like Newsstand), that is because very few apps list that category as their primary one.

Current Active Application Count By Category
Category Total % of Total
Games 1,005,378 21.14%
Business 479,342 10.08%
Education 411,673 8.66%
Lifestyle 408,449 8.59%
Utilities 302,362 6.36%
Entertainment 268,197 5.64%
Food & Drink 190,458 4.00%
Travel 176,681 3.71%
Health & Fitness 169,700 3.57%
Productivity 152,210 3.20%
Shopping 138,097 2.90%
Finance 119,689 2.52%
Social Networking 110,644 2.33%
Book 107,175 2.25%
Music 106,637 2.24%
Sports 101,202 2.13%
Photo & Video 94,224 1.98%
Medical 91,770 1.93%
Reference 90,001 1.89%
News 85,160 1.79%
Stickers 54,110 1.14%
Navigation 50,250 1.06%
Catalogs 17,921 0.38%
Weather 11,967 0.25%
Graphics & Design 4,609 0.10%
Developer Tools 3,561 0.07%
Magazines & Newspapers 2,884 0.06%
Photography 928 0.02%
Video 775 0.02%
Newsstand 2 0.00%
Comedy 2 0.00%
Healthcare & Fitness 1 0.00%
Tech News 1 0.00%
Jazz 1 0.00%
Video Games 1 0.00%
Total 4,756,062