Retention
Article Types
- All [40]
- Special Report [1]
- Week that was [1]
- Monetizer [1]
- The Charticle [1]
- Profile [2]
- Data & Research [4]
- Mobile Mavens [6]
- Chart of the Week [7]
- Feature [8]
- The IAP Inspector [9]
Special Report
Dec 22nd, 2021
App Annie reveals the top 10 retention tactics which turn first-time users into repeat players
News
Jan 20th, 2020
Retention rate is key to in-game advertisements, says Tenjin lead data scientist
Interview
Aug 2nd, 2018
Facebook reveals new UA tools as it claims 50% of all app revenue will come from ads by 2021
Comment & Opinion
Aug 30th, 2017
A wolf in sheepskin clothing: How Love Nikki-Dress UP Queen is far more than meets the eye
Exclusive currencies and limited gachas don't stop this game from being fun
Chart of the Week
Aug 18th, 2016
How changing one screen led Games2Win to increase Parking Frenzy 2.0's retention by 5%
Interview
Jun 22nd, 2016
How a retention focus and data-led difficulty helped Sudoku Quest outgross its competition
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