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PG.biz Podcast - gaming for good Interview Mar 3rd, 2023

PG.biz Podcast - gaming for good

  • Charity
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Week in Views - What caught our editorial eyes in the last seven days Week that was Feb 17th, 2023

Week in Views - What caught our editorial eyes in the last seven days

  • Week That Was
PG.biz Podcast - From breakout to billions Regulars Oct 11th, 2022

PG.biz Podcast - From breakout to billions

  • Podcast
Hot Five: September 12th. The five stories you need to know before you start your working week Hot Five Sep 12th, 2022

Hot Five: September 12th. The five stories you need to know before you start your working week

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Pokemon Day: How are The Pokemon Company's recent mobile releases performing? The Charticle Feb 27th, 2020

Pokemon Day: How are The Pokemon Company's recent mobile releases performing?

  • Charticle
  • Pokémon GO
  • Pokemon
  • Pokemon Masters
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Should indie developers release their games in Asia? Mobile Mavens Sep 28th, 2018

Should indie developers release their games in Asia?

  • Indies
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How does Rules of Survival monetise? The IAP Inspector Feb 23rd, 2018

How does Rules of Survival monetise?

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How changing one screen led Games2Win to increase Parking Frenzy 2.0's retention by 5% Chart of the Week Aug 18th, 2016

How changing one screen led Games2Win to increase Parking Frenzy 2.0's retention by 5%

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  • India
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Hall of Fame: A slice of life with Fruit Ninja designer Luke Muscat Hall of Fame Aug 11th, 2016

Hall of Fame: A slice of life with Fruit Ninja designer Luke Muscat

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Coming on leaps and bounds: the making of Bean Dreams Feature Mar 26th, 2015

Coming on leaps and bounds: the making of Bean Dreams

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Stateside: Nintendo doesn't need to go mobile, mobile needs to go Nintendo Stateside Sep 4th, 2013

Stateside: Nintendo doesn't need to go mobile, mobile needs to go Nintendo

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Pokemon Day: How are The Pokemon Company's recent mobile releases performing? The Charticle Feb 27th, 2020

Pokemon Day: How are The Pokemon Company's recent mobile releases performing?

  • Charticle
  • Pokémon GO
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PG.biz Podcast - gaming for good Interview Mar 3rd, 2023

PG.biz Podcast - gaming for good

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PUBG Mobile producer Rick Li on getting into games and adapting the battle royale from home Interview Jul 14th, 2021

PUBG Mobile producer Rick Li on getting into games and adapting the battle royale from home

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Hall of Fame: A slice of life with Fruit Ninja designer Luke Muscat Hall of Fame Aug 11th, 2016

Hall of Fame: A slice of life with Fruit Ninja designer Luke Muscat

  • Hall of Fame
  • Australia
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  • Brisbane
Coming on leaps and bounds: the making of Bean Dreams Feature Mar 26th, 2015

Coming on leaps and bounds: the making of Bean Dreams

  • Indies
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  • Premium
  • Australia
  • Melbourne
  • Brothers
Should indie developers release their games in Asia? Mobile Mavens Sep 28th, 2018

Should indie developers release their games in Asia?

  • Indies
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Mobile Legends is quietly out-grossing Arena of Valor in many countries The Charticle Mar 8th, 2018

Mobile Legends is quietly out-grossing Arena of Valor in many countries

  • Charticle
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How changing one screen led Games2Win to increase Parking Frenzy 2.0's retention by 5% Chart of the Week Aug 18th, 2016

How changing one screen led Games2Win to increase Parking Frenzy 2.0's retention by 5%

  • Analytics
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  • India
  • Day 1
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The complete list of Netflix Games A GLIMPSE OF GROWTH Oct 5th, 2023

The complete list of Netflix Games

  • Netflix
Hypercasual macro overview in 2023 for developers FEATURE Apr 4th, 2023

Hypercasual macro overview in 2023 for developers

  • Research
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Game Analysis: Taking a deep dive into the world of Frozen City FEATURE Mar 31st, 2023

Game Analysis: Taking a deep dive into the world of Frozen City

  • Gameplay
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The hyper-casual landscape in 2023: Trends and insights for developers FEATURE Mar 30th, 2023

The hyper-casual landscape in 2023: Trends and insights for developers

  • Research
  • Azure
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Mo' ATT, mo' problems: Why Supercell’s next hit must overcome Apple’s privacy assault BUILDING AN EMPIRE Mar 21st, 2023

Mo' ATT, mo' problems: Why Supercell’s next hit must overcome Apple’s privacy assault

  • Data
  • Clash Royale
  • Clash Mini
  • Clash Heroes
  • Everdale
Seven ways mobile games can make the most of direct–to-consumer strategies INDUSTRY INSIGHT Feb 21st, 2023

Seven ways mobile games can make the most of direct–to-consumer strategies

  • Publishing
  • Strategy
  • mobile gaming
  • App Stores
  • web stores
Flexion's Jens Lauritzson on why you should consider alternative app stores INSIGHTS Feb 20th, 2023

Flexion's Jens Lauritzson on why you should consider alternative app stores

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PG.biz Podcast – Unravelling the alchemy of user acquisition PODCAST Feb 20th, 2023

PG.biz Podcast – Unravelling the alchemy of user acquisition

  • User Acquisition
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The complete list of Netflix Games A GLIMPSE OF GROWTH Oct 5th, 2023

The complete list of Netflix Games

  • Netflix
Top 5 Japan-only mobile games we wanna play MOST WANTED LIST Nov 18th, 2021

Top 5 Japan-only mobile games we wanna play

  • Japan
  • Uma Musume: Pretty Derby
  • Ni No Kuni
  • Rhythm Games
Game Analysis: Taking a deep dive into the world of Frozen City FEATURE Mar 31st, 2023

Game Analysis: Taking a deep dive into the world of Frozen City

  • Gameplay
  • Analysis
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The hyper-casual landscape in 2023: Trends and insights for developers FEATURE Mar 30th, 2023

The hyper-casual landscape in 2023: Trends and insights for developers

  • Research
  • Azure
  • hyper-casual
Hall of Fame: A slice of life with Fruit Ninja designer Luke Muscat GAMING NINJA Aug 11th, 2016

Hall of Fame: A slice of life with Fruit Ninja designer Luke Muscat

  • Hall of Fame
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Coming on leaps and bounds: the making of Bean Dreams BOUNCING BEAN Mar 26th, 2015

Coming on leaps and bounds: the making of Bean Dreams

  • Indies
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Android app stores in China: many stores, one solution YODO1 Nov 19th, 2020

Android app stores in China: many stores, one solution

  • China
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  • Sponsored
  • Distribution
Mo' ATT, mo' problems: Why Supercell’s next hit must overcome Apple’s privacy assault BUILDING AN EMPIRE Mar 21st, 2023

Mo' ATT, mo' problems: Why Supercell’s next hit must overcome Apple’s privacy assault

  • Data
  • Clash Royale
  • Clash Mini
  • Clash Heroes
  • Everdale
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Crunch time for ByteDance's gaming ambitions DANCE THE BLUES Dec 8th, 2023

Crunch time for ByteDance's gaming ambitions

  • China
  • Mobile Legends
  • TikTok
LifeStreet CEO Levi Matkins on generative AI and its role in mobile advertisement INSIGHTS Apr 3rd, 2023

LifeStreet CEO Levi Matkins on generative AI and its role in mobile advertisement

  • Advertisement
  • Generative AI
Dmitry Bobrov of ZiMAD: “How to stay successful for over ten years” EXPERT INSIGHT Mar 22nd, 2023

Dmitry Bobrov of ZiMAD: “How to stay successful for over ten years”

  • Live Ops
  • Features
Mo' ATT, mo' problems: Why Supercell’s next hit must overcome Apple’s privacy assault BUILDING AN EMPIRE Mar 21st, 2023

Mo' ATT, mo' problems: Why Supercell’s next hit must overcome Apple’s privacy assault

  • Data
  • Clash Royale
  • Clash Mini
  • Clash Heroes
  • Everdale
PG.biz Podcast - gaming for good LISTEN LEARN LOVE Mar 3rd, 2023

PG.biz Podcast - gaming for good

  • Charity
  • Podcast
Seven ways mobile games can make the most of direct–to-consumer strategies INDUSTRY INSIGHT Feb 21st, 2023

Seven ways mobile games can make the most of direct–to-consumer strategies

  • Publishing
  • Strategy
  • mobile gaming
  • App Stores
  • web stores
Flexion's Jens Lauritzson on why you should consider alternative app stores INSIGHTS Feb 20th, 2023

Flexion's Jens Lauritzson on why you should consider alternative app stores

  • Publishing
  • Amazon Appstore
  • Alternative Storefronts
  • Partners
Levelling up: decoding the future of mobile gaming across Europe WE WANT EU Jan 16th, 2023

Levelling up: decoding the future of mobile gaming across Europe

  • Sponsored
  • Trends
  • EMEA
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Crunch time for ByteDance's gaming ambitions DANCE THE BLUES Dec 8th, 2023

Crunch time for ByteDance's gaming ambitions

  • China
  • Mobile Legends
  • TikTok
PG.biz Podcast - gaming for good LISTEN LEARN LOVE Mar 3rd, 2023

PG.biz Podcast - gaming for good

  • Charity
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Ex-Final Fantasy artists Akihiko Yoshida and Hideo Minaba on the creative process and designing for mobile ART FANTASY Mar 16th, 2017

Ex-Final Fantasy artists Akihiko Yoshida and Hideo Minaba on the creative process and designing for mobile

  • Japan
  • Art Style
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PUBG Mobile producer Rick Li on getting into games and adapting the battle royale from home JOBS IN GAMES Jul 14th, 2021

PUBG Mobile producer Rick Li on getting into games and adapting the battle royale from home

  • Development
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  • PUBG Mobile
Hack and slash: The making of MIHOYO's Honkai Impact 3rd MAKING OF May 2nd, 2018

Hack and slash: The making of MIHOYO's Honkai Impact 3rd

  • Japan
  • Making Of
  • Anime
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Android app stores in China: many stores, one solution YODO1 Nov 19th, 2020

Android app stores in China: many stores, one solution

  • China
  • Android
  • Sponsored
  • Distribution
A wolf in sheepskin clothing: How Love Nikki-Dress UP Queen is far more than meets the eye DECODING DESIGN Aug 30th, 2017

A wolf in sheepskin clothing: How Love Nikki-Dress UP Queen is far more than meets the eye

  • IAP
  • Monetisation
  • Retention
  • Game Design
  • Decoding Design
  • Love Nikki
Mo' ATT, mo' problems: Why Supercell’s next hit must overcome Apple’s privacy assault BUILDING AN EMPIRE Mar 21st, 2023

Mo' ATT, mo' problems: Why Supercell’s next hit must overcome Apple’s privacy assault

  • Data
  • Clash Royale
  • Clash Mini
  • Clash Heroes
  • Everdale
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Mobile Game of the Week: Warhammer 40,000 Warpforge WHAT WE'RE PLAYING Nov 24th, 2023

Mobile Game of the Week: Warhammer 40,000 Warpforge

  • Game of the Week
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Netmarble cuts losses by 90% in Q3 despite revenue decline DEBTMARBLE Nov 22nd, 2023

Netmarble cuts losses by 90% in Q3 despite revenue decline

  • Financials
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  • South Korea
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Celebrate 10 years of incredible PGC conferences throughout 2024 HERE WE GO Nov 9th, 2023

Celebrate 10 years of incredible PGC conferences throughout 2024

  • PGC San Francisco
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Developer Funstop secures $1.5 million funding from Indian investors INVESTMENTS Oct 31st, 2023

Developer Funstop secures $1.5 million funding from Indian investors

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India's Nazara Technologies launches publishing division to support local and international developers GAME PUBLISHING Oct 30th, 2023

India's Nazara Technologies launches publishing division to support local and international developers

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Appodeal & Pollen VC partner to offer a new kind of mobile growth platform CREDIT WHERE ITS DUE Sep 27th, 2023

Appodeal & Pollen VC partner to offer a new kind of mobile growth platform

  • Monetisation
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China’s app stores begin compliance with China’s latest regulations CHINESE APP STORES Sep 6th, 2023

China’s app stores begin compliance with China’s latest regulations

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Tencent acquires visual novel company Visual Arts TENCENT ACQUISITION Jul 28th, 2023

Tencent acquires visual novel company Visual Arts

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Developer Funstop secures $1.5 million funding from Indian investors INVESTMENTS Oct 31st, 2023

Developer Funstop secures $1.5 million funding from Indian investors

  • Investment
  • Funding
  • India
Mobile Game of the Week: Warhammer 40,000 Warpforge WHAT WE'RE PLAYING Nov 24th, 2023

Mobile Game of the Week: Warhammer 40,000 Warpforge

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  • Mobile Game of the Week
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India's Nazara Technologies launches publishing division to support local and international developers GAME PUBLISHING Oct 30th, 2023

India's Nazara Technologies launches publishing division to support local and international developers

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Netmarble cuts losses by 90% in Q3 despite revenue decline DEBTMARBLE Nov 22nd, 2023

Netmarble cuts losses by 90% in Q3 despite revenue decline

  • Financials
  • Revenue
  • South Korea
  • Q3 Financials
Celebrate 10 years of incredible PGC conferences throughout 2024 HERE WE GO Nov 9th, 2023

Celebrate 10 years of incredible PGC conferences throughout 2024

  • PGC San Francisco
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China’s app stores begin compliance with China’s latest regulations CHINESE APP STORES Sep 6th, 2023

China’s app stores begin compliance with China’s latest regulations

  • China
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  • Regulation
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Tencent acquires visual novel company Visual Arts TENCENT ACQUISITION Jul 28th, 2023

Tencent acquires visual novel company Visual Arts

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Appodeal & Pollen VC partner to offer a new kind of mobile growth platform CREDIT WHERE ITS DUE Sep 27th, 2023

Appodeal & Pollen VC partner to offer a new kind of mobile growth platform

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Dec 14th - 17th 2023

Games for Change Summit 2023

Abu Dhabi, United Arab Emirates

Dec 14th - 15th 2023

HIT Games Conference Online

Online Event,

Dec 15th - 17th 2023

Gamergy Esports & Gaming Festival

Madrid, Spain

Dec 15th - 16th 2023

Indieway December 2023

İstanbul, Turkey

Dec 15th - 16th 2023

Bilbao International Games Conference 2023

Bizkaia, Spain

Dec 18th - 19th 2023

Indiegame Business Sessions December Edition

Online Event,

Jan 11th - 12th 2024

Ethical Games Conference 2024

Online Event,

Jan 22nd - 23rd 2024

Pocket Gamer Connects London 2024

London, UK

Mar 18th - 19th 2024

Pocket Gamer Connects San Francisco 2024

San Francisco, USA

Dec 12th - 15th 2023

SIGGRAPH Asia Conference 2023

Sydney, Australia

Dec 14th - 17th 2023

Games for Change Summit 2023

Abu Dhabi, United Arab Emirates

Dec 14th - 15th 2023

HIT Games Conference Online

Online Event,

Dec 15th - 17th 2023

Gamergy Esports & Gaming Festival

Madrid, Spain

Dec 15th - 16th 2023

Indieway December 2023

İstanbul, Turkey

Dec 15th - 16th 2023

Bilbao International Games Conference 2023

Bizkaia, Spain

Dec 18th - 19th 2023

Indiegame Business Sessions December Edition

Online Event,

Jan 11th - 12th 2024

Ethical Games Conference 2024

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Resources Data, Deals & Research
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How to turn a hypercasual game concept into an IAP-driven Hybridcasual ZOMBIE DEFENCE SUCCESS Dec 22nd, 2022

How to turn a hypercasual game concept into an IAP-driven Hybridcasual

  • Sponsored
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How to design effective mobile game monetisation for India INDIAN MAVENS May 8th, 2017

How to design effective mobile game monetisation for India

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  • Mobile Mavens
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Developer Funstop secures $1.5 million funding from Indian investors INVESTMENTS Oct 31st, 2023

Developer Funstop secures $1.5 million funding from Indian investors

  • Investment
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Tencent acquires visual novel company Visual Arts TENCENT ACQUISITION Jul 28th, 2023

Tencent acquires visual novel company Visual Arts

  • Acquisition
NetEase acquires Halo Infinite co-developer Skybox Labs NEW ACQUISITION Jan 6th, 2023

NetEase acquires Halo Infinite co-developer Skybox Labs

  • China
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Saudi Arabia eyes up acquisition of major publisher SAUDI ARABIA Sep 30th, 2022

Saudi Arabia eyes up acquisition of major publisher

  • Investment
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Unity announce date for stockholders vote on ironSource merger UNITY AND IRONSOURCE Sep 12th, 2022

Unity announce date for stockholders vote on ironSource merger

  • Acquisition
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Animoca Brands raises $110 million in funding ANIMOCA BRANDS SECURES FUNDING Sep 9th, 2022

Animoca Brands raises $110 million in funding

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Tencent now owns 49.9 per cent of Guillemot Bros TENCENT X GUILLEMOT BROS Sep 7th, 2022

Tencent now owns 49.9 per cent of Guillemot Bros

  • Investment
  • Acquisition
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Metaverse Magna raises £3.2M in latest seed funding round INVESTMENT Sep 6th, 2022

Metaverse Magna raises £3.2M in latest seed funding round

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Chinese mobile publishers see an end of year revenue turnaround despite industry challenges HIGHEST EARNERS Dec 8th, 2023

Chinese mobile publishers see an end of year revenue turnaround despite industry challenges

  • China
  • Mobile
  • Games
The Africa Games Industry Report sheds light on the region's challenges and triumphs GAMING IN AFRICA Dec 7th, 2023

The Africa Games Industry Report sheds light on the region's challenges and triumphs

  • Africa
  • Report
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Game Analysis: Taking a deep dive into the world of Frozen City FEATURE Mar 31st, 2023

Game Analysis: Taking a deep dive into the world of Frozen City

  • Gameplay
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  • Frozen City
  • Game analysis
The hyper-casual landscape in 2023: Trends and insights for developers FEATURE Mar 30th, 2023

The hyper-casual landscape in 2023: Trends and insights for developers

  • Research
  • Azure
  • hyper-casual
49% of China’s gamers play on their phones MAKREO REPORT Mar 21st, 2023

49% of China’s gamers play on their phones

  • China
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Mo' ATT, mo' problems: Why Supercell’s next hit must overcome Apple’s privacy assault BUILDING AN EMPIRE Mar 21st, 2023

Mo' ATT, mo' problems: Why Supercell’s next hit must overcome Apple’s privacy assault

  • Data
  • Clash Royale
  • Clash Mini
  • Clash Heroes
  • Everdale
Boost your ad strategy in 2023 with Appodeal's new insights report BOOST YOUR AD STRATEGY Mar 7th, 2023

Boost your ad strategy in 2023 with Appodeal's new insights report

  • Advertising
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Mobile games generated 75% of NCSoft sales revenue in 2022 NCSOFT FINANCIALS Feb 15th, 2023

Mobile games generated 75% of NCSoft sales revenue in 2022

  • Financials
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The Top 30 MENA Game Makers of 2022 BEST OF MENA 2022 Dec 2nd, 2022

The Top 30 MENA Game Makers of 2022

  • MENA
  • Region Focus: MENA
  • Top 30
Top 30 Chinese Developer 2014 BEST IN THE EAST Mar 18th, 2014

Top 30 Chinese Developer 2014

Top 30 Chinese Developer 2012 BEST IN THE EAST Dec 11th, 2012

Top 30 Chinese Developer 2012

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Count of active applications in the App Store

Total Active App (currently available for download): 5,469,415

Total Inactive Apps (no longer available for download): 213,645

Total Apps Seen in US App Store: 5,683,060

Number of Active Publishers in the US App Store: 1,668,992

Details

Application Category Distribution

Most Popular Categories

  1. Games (1,086,507 active)
  2. Business (553,702 active)
  3. Education (475,682 active)
  4. Lifestyle (462,446 active)
  5. Utilities (375,106 active)
Details
More App Store Metrics
Top 50 Mobile
Game Makers
2023
 PG Connects
London 2024
Jan 22-23 Top games
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soft launch

Company Profile

Leanplum, a CleverTap company

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www.pocketgamer.biz/company/8601/leanplum-a-clevertap-company/
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Last Updated: Jan 27th, 2023
  • Website
    https://www.leanplum.com/
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    https://twitter.com/leanplum
  • Facebook
    https://www.facebook.com/leanplum

About

Description

Leanplum is a platform for optimising mission-critical metrics of your mobile app.

Company Coverage

pgbiz CleverTap's new platform aims to boost live ops revenue and more News Mar 24th, 2023

CleverTap's new platform aims to boost live ops revenue and more

pgbiz PG.biz podcast - Insights From PGC London 2023, Pt 1 Feature Mar 22nd, 2023

PG.biz podcast - Insights From PGC London 2023, Pt 1

pgbiz Company Spotlight: LeanPlum, a CleverTap company Profile Feb 20th, 2023

Company Spotlight: LeanPlum, a CleverTap company

pgbiz Mobile Games Industry Trends 2023: Revenue models Feature Jan 25th, 2023

Mobile Games Industry Trends 2023: Revenue models

pgbiz 58 per cent of users turn off push notifications on iOS News Jan 20th, 2020

58 per cent of users turn off push notifications on iOS

pgbiz Why you need to be using personalised, behaviour-based push notifications News Jun 7th, 2016

Why you need to be using personalised, behaviour-based push notifications

pgbiz Leanplum raises $4.8 million and rolls out new marketing automation feature Deal Jul 28th, 2014

Leanplum raises $4.8 million and rolls out new marketing automation feature

pgbiz Choice? There is no choice. Leanplum on why you should use its A/B testing platform Interview Nov 19th, 2013

Choice? There is no choice. Leanplum on why you should use its A/B testing platform

pgbiz A/B optimisation outfit Leanplum expands beta, adds Android, HTML5 support News Mar 21st, 2013

A/B optimisation outfit Leanplum expands beta, adds Android, HTML5 support

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Mobile Game of the Week: Warhammer 40,000 Warpforge News Nov 24th, 2023

Mobile Game of the Week: Warhammer 40,000 Warpforge

Netmarble cuts losses by 90% in Q3 despite revenue decline News Nov 22nd, 2023

Netmarble cuts losses by 90% in Q3 despite revenue decline

Celebrate 10 years of incredible PGC conferences throughout 2024 News Nov 9th, 2023

Celebrate 10 years of incredible PGC conferences throughout 2024

Developer Funstop secures $1.5 million funding from Indian investors News Oct 31st, 2023

Developer Funstop secures $1.5 million funding from Indian investors

India's Nazara Technologies launches publishing division to support local and international developers News Oct 30th, 2023

India's Nazara Technologies launches publishing division to support local and international developers

The complete list of Netflix Games Feature Oct 5th, 2023

The complete list of Netflix Games

Hypercasual macro overview in 2023 for developers Feature Apr 4th, 2023

Hypercasual macro overview in 2023 for developers

Game Analysis: Taking a deep dive into the world of Frozen City Feature Mar 31st, 2023

Game Analysis: Taking a deep dive into the world of Frozen City

The hyper-casual landscape in 2023: Trends and insights for developers Feature Mar 30th, 2023

The hyper-casual landscape in 2023: Trends and insights for developers

Mo' ATT, mo' problems: Why Supercell’s next hit must overcome Apple’s privacy assault Feature Mar 21st, 2023

Mo' ATT, mo' problems: Why Supercell’s next hit must overcome Apple’s privacy assault

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The Africa Games Industry Report sheds light on the region's challenges and triumphs Data & Research Dec 7th, 2023

The Africa Games Industry Report sheds light on the region's challenges and triumphs

Videos

Kwalee’s John Wright On Attracting Valuable Users With A Loyalty-Driven Approach

Solid Bash's Matthew Zoern On An Approach That Amplifies A Game's "Fun Factor"

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