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Video: Reliance Entertainment discuss the rise of India

Video: Reliance Entertainment discuss the rise of India

As part of Pocket Gamer Connects San Francisco 2015, Amit Khanduja, CEO of Reliance Entertainment – Digital, gave a talk on the impressive growth of India as a mobile gaming market.

According to Khanduja, there are "25 million handsets a month" being added to the market, with a prediction of 300 million handsets being used by the end of 2015.

Clone wars

Because of this, "India is connecting to the internet through their mobile devices", mainly because of the availability of cheap clones of Android phones in the region.

Interestingly, to combat this, Apple has reduced the price of their iPhones in India, so "iOS is growing quite rapidly because of the shift in their strategy."

You can see all our videos from Pocket Gamer Connects San Francisco 2015 in this YouTube Playlist.


Editor

Ric is the Editor of PocketGamer.biz, having started out as a Staff Writer on the site back in 2015. He received an honourable mention in both the MCV and Develop 30 Under 30 lists in 2016 and refuses to let anyone forget about it.

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