Talking Transmedia
Tag: transmedia
Newsletter Column
The NYT Games blueprint
Week In Views
Wordle heads to television and Nintendo Switch 2's big sales surge | Week in Views
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Moshi Media
Moshi Monsters returns with new animated TV series amid multi-platform revival
A new Moshi Monsters game is also planned for early access in 2026
New Offerings
Supercell taps action sports filmmaker Ty Evans for Clash Royale short film
The campaign creates a fictional extreme sport called “rhino riding.”
Ip Insight
Transmedia is back: Why the next hit game IP might start as an animated microdrama
AI, Roblox and beyond: 6 things we learned at Cartoon Next 2026 about the future of cross-platform storytelling
New Offerings
Ares Interactive and AMC reveal free-to-play Walking Dead roguelite for mobile
Swift Games, the studio behind Heroes vs Hordes is handling development
Podcast | Episode 90
Tim Cook's Apple legacy | Week in Mobile Games podcast
The PocketGamer.biz podcast team give you the state of play every week. Here's where to get it and what's inside this week's episode 90...
Week In Views
Game Pass price cuts and Super Mario Galaxy’s box office dominance | Week in Views
The Pocketgamer.biz team pick their highlights from the headlines this week and deliver the stories behind the stories
Mario Milestone
The Super Mario Galaxy Movie races past $755m to become highest-grossing film of 2026
The film earned $34.5m in the US on opening day, beating the original's $31.7m debut record
Raring To Go
Pokémon anime will lean into mobile portfolio with Unite, Sleep and Pokémon Go references teased
The new arc of Pokémon Horizons will begin on May 22nd, with more time to fill before the next main series games
Live & Kicking
How Tilting Point and AN Games are taking on the 4X strategy space with Avatar: Realms Collide
We chat with project director Junhyoung Lee about the developer's live ops strategy and working on the popular IP
Uk Valuation
UK games market hit record £8.8bn in 2025
Latest figures from Ukie highlight impacts of digital software, mobile and transmedia
Podcast | Episode 89
Ilkka's BAFTA Fellowship, record D2C revenue and the Super Mario Galaxy Movie's blockbuster opening | Week in Mobile Games podcast
The PocketGamer.biz podcast team give you the state of play every week. Here's where to get it and what's inside this week's episode 89...
Game Closure
Pocket Mortys shuts down after 10-year run
The Rick & Morty-themed RPG built a loyal audience using mechanics inspired by the Pokémon formula
Mario Money
The Super Mario Galaxy Movie jumps to $372.6m at box office in five days
Nintendo and Illumination’s sequel title follows 2023’s The Super Mario Bros. Movie, the first film based on a game IP to surpass $1bn
Adaptations Ahoy
Baobab to adapt Roblox hits Deepwoken, Natural Disaster Survival and Barry’s Prison Run for film and TV
The studio selected titles with deep engagement and strong world-building rather than chasing short-lived viral success
New Offerings
Iwot studios partners with Initiate Entertainment to expand The Wheel of Time across games and animation
The partnership brings former Riot Games franchise leader Thomas Vu into the next phase of The Wheel of Time’s global expansion
Expansions
Sega Sammy plans to expand transmedia strategy as mobile and live service titles take centre stage
The company is using games as the starting point for broader entertainment expansions across multiple platforms
Compatibility Test
Rovio’s Beacon tech "indispensable" to its own games but less compatible with Sega’s
Sega has yet to achieve "the level of results that had been expected" prior to Rovio’s acquisition
Building A Brand
Angry Birds: "unfair advantage", marketing strategies, and competing in the UA auction
We speak with Rovio’s VP of marketing Luis de la Camara during Pocket Gamer Connects London 2026
Hot Five
Hot Five: Overwatch Rush unveiled, Arknights: Endfield’s $46m month, and "bad news for Xbox"
Our quick-fix roundup of the hottest stories on PocketGamer.biz
Podcast | Episode 85
The future of Xbox and Pokémon's 30th anniversary | Week in Mobile Games podcast
The PocketGamer.biz podcast team give you the state of play every week. Here's where to get it and what's inside this week's episode 85...
Week In Views
Games industry regulation tightens and transmedia insights with the Umamusume: Pretty Derby movie director | Week in Views
The Pocketgamer.biz team pick their highlights from the headlines this week and deliver the stories behind the stories
Conquering Worlds
Inside Game of Thrones: Legends’ long-term design strategy
Lead game designer Christopher Magoun explains how live data, community feedback and transmedia tie-ins drive engagement in Game of Thrones: Legends
Umamusume Movie
Umamusume: Pretty Derby movie director talks creative decisions and adapting games to the big screen
Umamusume: Pretty Derby - Beginning of a New Era is out in North American theatres on Friday, February 27th
Sluggish Sonic
Sega’s operating income down 55% as it takes $200m impairment loss on Rovio
Sonic Rumble has also been highlighted for falling short of expectations across every KPI
Week In Views
Recognition for UK games, Iron Lung's indie film success and nine years of Fire Emblem Heroes | Week in Views
The Pocketgamer.biz team pick their highlights from the headlines this week and deliver the stories behind the stories
Adaptations
Iron Lung movie breaks out at box office with $21.5m opening weekend
The film was produced on a reported $3m budget by YouTuber Markiplier, who also wrote, directed and starred in the adaptation
A Galaxy Far, Far Away
The Slingshot Formula: How Angry Birds joined forces with Star Wars
This book excerpt from The Slingshot Formula by Pascal Clarysse delves into the beginnings of Angry Birds: Star Wars, launched in 2012
Podcast | Episode 79
Pocket Gamer Connects London preview | Week in Mobile Games podcast
The PocketGamer.biz podcast team give you the state of play every week. Here's where to get it and what's inside this week's episode 79...
Week In Views
Legal pressure in the Warner Bros. deal and Umamusume expands to US cinemas | Week in Views
The Pocketgamer.biz team pick their highlights from the headlines this week and deliver the stories behind the stories
Theatre Time
Umamusume: Pretty Derby movie marked for US theatrical release
Umamusume: Pretty Derby - Beginning of a New Era will be the franchise’s first theatrical release in North America, coming February 27th
New Offerings
Pocketpair unveils Palworld Official Card Game for 2026 launch
Palworld Official Card Game will launch on July 30th, 2026 in partnership with Bushiroad
New Offerings
LEGO Pokémon sets launching in February
The Kanto starter evolutions set is the most expensive release, priced at $649.99
Transmedia Boom
Beyond games: Why transmedia has reached an inflection point
Kelly Vero, Russell Harding and Josh Chapman discuss the rise of transmedia projects
Podcast | Episode 78
2026 games industry predictions and trends | Week in Mobile Games podcast
The PocketGamer.biz podcast team give you the state of play every week. Here's where to get it and what's inside this week's episode 78...
New Offerings
Rovio and Sega unite Angry Birds licensing under global transmedia strategy
The move forms part of a broader long-term investment in the Angry Birds brand roadmap
Best Of 2025
Paige Cook's top stories of 2025: Squad Busters shutdown, a transmedia boom, the Digital Fairness Act and more
PocketGamer.biz deputy editor Paige Cook highlights some of the top stories of 2025
Transmedia Ip
Com2uS's Kyu Lee wants to see more risk-taking and innovation from studios
Kyu Lee shares his expertise ahead of the Beyond Games: Transmedia Summit on January 20th
Podcast | Episode 77
Games industry trends 2025 review | Week in Mobile Games podcast
The PocketGamer.biz podcast team give you the state of play every week. Here's where to get it and what's inside this week's episode 77...
Trends Roundup
The mobile games industry trends that shaped 2025
A look back at the top stories and trends of the year
Transmedia
Netflix didn’t attribute any value to Warner Bros. Games business in $83bn mega deal
“We think that there’s definitely an opportunity there. But just to be clear, we haven’t built that into our deal model”
Bidding Battle
Future of Warner Bros' games business on the line in Netflix-Paramount takeover war
Industry split on transmedia opportunity for Netflix or whether the games studios may struggle to survive a mega deal
Beyond Games
Win free expo table and tickets for Beyond Games: Transmedia Summit London 2026
Hosted at the Barbican Centre, the one-day event will explore the creative and commercial intersections between games, film, TV, music and other media
Podcast | Episode 75
How mobile devs use AI and Pikmin Bloom blossoms | Week in Mobile Games podcast
The PocketGamer.biz podcast team give you the state of play every week. Here's where to get it and what's inside this week's episode 75...
Sonic Spinoff
Sonic the Hedgehog gets a fifth movie slated for December 2028
The franchise has sped into a multi-title transmedia hit, with Sonic the Hedgehog 4 coming in 2027 and a spinoff in 2028
Pgc London 2026
Meet the speakers shaping the future of transmedia
Gain insight on IP integration and cross-sector storytelling at PG Connects London 2026, January 19th-20th
Hot Five
Hot Five: Subway Surfers+ coming to Apple Arcade, Ubisoft postpones H1 earnings call, and Krafton offers voluntary resignations
Our quick-fix roundup of the hottest stories on PocketGamer.biz
New Offerings
Roblox hit Jailbreak is getting an animated movie
Jailbreak: Rising City marks the first-ever Roblox game to be turned into a movie