Speaker Spotlight
Tag: UGC
Industry Voices
Heavy industry investment during the pandemic "made us all lose sight of building sustainable companies"
New Offerings
FIFA and Roblox extend partnership with launch of FIFA Super Soccer
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Trends Roundup
The mobile games industry trends that shaped 2025
A look back at the top stories and trends of the year
Milestone
Roblox content surpasses one trillion all-time views on YouTube
Players logged 88.7bn hours on Roblox in 2025, alongside over 50m daily searches
Banned
Russia bans Roblox over harmful content claims
The ban follows allegations of extremist content and LGBT propaganda
Podcast | Episode 74
Roblox's car crash interview on child safety and Ubisoft's curious Tencent deal | Week in Mobile Games podcast
The PocketGamer.biz podcast team give you the state of play every week. Here's where to get it and what's inside this week's episode 74...
New Studio
Fat Rat Games launches to build Roblox games and support creators
The studio was founded and led by long-time Roblox creators
Epic Delay
Epic Games pushes in-island transaction publishing for Fortnite creators to January 2026
The delay is to allow more testing and bug fixes ahead of the full launch
Safety Systems
Roblox CEO David Baszucki has heated debate about child safety: "I would categorically reject the actual description of what you’re saying"
The platform’s founder told The New York Times about how "enormously important" it is to pre-empt risks
New Offerings
Roblox opens License Manager to all eligible IP holders through self-serve system
The company calls it the beginning of a new era of large-scale licensing on the platform
New Offerings
Epic Games is previewing in-island transaction tools for Fortnite creators
Creators can now test selling in-game items using V-Bucks ahead of next month’s rollout
New Offerings
Saudi Arabia launches Riyadh Season-themed entertainment experiences on Roblox
Developed with UGC creator The Gang, the experience brings Boulevard City and Boulevard World to life in Roblox
Online Safety
Update: Iraq bans Roblox over child safety concerns
The government said Roblox’s chat features exposed children to exploitation and cyber-extortion
Crafting And Configuring
Genshin Impact to introduce UGC system Miliastra Wonderland on October 22nd
Editing tool Miliastra Sandbox will allow players to edit terrains, skills, game modes and more
Online Safety
Roblox launches Parent Council to promote safety and positivity on the platform
The council will unite up to 40 parents and caregivers from North America and Europe
Creator Chief
Roblox appoints ex-Zynga and Airbnb veteran Vlad Loktev as chief creator ecosystem officer
He will start the new role on September 29th, 2025, set to lead developer relations and platform events
Ugc
Fortnite's next evolution with new creator rewards
Epic Games is shaking up UEFN
Job News
Roblox recruits Unity's Mike Schoelch as new head of agency partnerships
Schoelch will lead agency development within the company's global brand partnerships and advertising division
New Offerings
Roblox launches The Takeover event to showcase genre diversity
The Takeover spans 48 games, from survival titles like Pressure to roleplay experiences such as Dress to Impress
New Offerings
Roblox creators will now earn 8.5% more from Developer Exchange
UGC platform reveals swathe of new tools including 4D object creation, real-time voice translation and speech-to-text APIs
Story-driven Games
Female-first UGC platform Dorian partners with Women’s Game Fest
The Boost Track gives developers the chance to compete for a $500 gran, 1:1 coaching and game promotion
Loads Of Layoffs
Rec Room lays off "roughly half" of staff as priorities shift away from broad UGC
Rec Room’s mobile creation tools have struggled to produce "impactful" experiences
Roblox Rising
Roblox’s peak concurrent user count hits record 47.4m as Steal a Brainrot and Grow a Garden compete
Steal a Brainrot has become the platform’s second experience to hit 20m concurrent users
New Offerings
Hidden Door launches social role-playing platform for co-creative storytelling
Players can step into fictional worlds like Pride and Prejudice, The Wizard of Oz, and The Crow
Protective Partnership
Roblox asks "vigilante groups" to leave child protection to experts, AI and law enforcement
The platform is partnered with law enforcement and has AI-based Sentinel to detect signs of exploitation
Online Safety
Roblox open-sources Sentinel AI to detect harmful chat messages
Now open-source so other platforms can integrate the technology
Week In Views
AppLovin and Unity spar, Talofa’s fitness-first focus, and is the Online Safety Act fit for purpose? | Week in Views
The Pocketgamer.biz team pick their highlights from the headlines this week and deliver the stories behind the stories
Mobile Mavens
“Like airport security for UGC”: The Mobile Mavens react to the UK's Online Safety Act
New safety laws raise questions for the future of online play
Building Blocks
Roblox daily active users surges 41% to 112m in Q2
Revenue and bookings up as losses continue
Pubg Plan
PUBG 2.0 will broaden from battle royale to UGC and games platform
Krafton is "speeding up the process" of reworking the game with wide-ranging modes
Acqusitions
Gaijin Entertainment acquires Fortnite map The Pit from creator Geerzy
The company said it sees a profitable and scalable opportunity with Fortnite’s creator engagement model
Week In Views
Moon Active takes aim at Scopely, Roblox opens doors to Major IPs, and Rollic's $100m hit | Week in Views
The Pocketgamer.biz team pick their highlights from the headlines this week and deliver the stories behind the stories
Underrated?
The UGC revolution the games industry is clueless about
How well do you know UGC?
Online Safety
Roblox rolls out Trusted Connections and new parental tools in major safety update
Roblox said its updates aim to balance teen independence with strong safety measures.
New Offerings
Roblox License Manager hands creators major IP for games
Roblox said creators are on track to surpass $1 billion in earnings this year
Industry Insights
Industry Insights: The future of Xbox, the new platform gold rush, and Supercell's experimental release strategy
Analysis from around the industry
New Offerings
Google brings Play Points to Roblox with launch of Diamond District experience
The search giant said the experience will be live until July 2nd, 2025
Robux Regions
Roblox introduces regional pricing
The pricing model will be updated periodically to keep in line with market conditions
Mobile Majority
80% of Roblox users are on mobile, contributing 46% of Robux revenue
iOS owners contributed 30% of 2024’s Robux revenue, compared to 16% generated via Google Play
Ugc Upgrade
The Gang launches UGC Insight tool to help Roblox devs analyse and compare experiences
The analytics tool enables direct comparison between competitors
Developer Tools
Roblox launches Cube 3D and mesh generation API for creators
Open-source version of Cube 3D will be available from next week
Funding News
Liminal raises $5.8 million to empower player creativity using AI
“A positive vision of the future should recognise the power of AI to ignite the imaginations of players of all ages,” said Liminal founder and CEO Brendan Mulligan
Roblox And Ai
Roblox Studio chief on how AI will revolutionise UGC
Stefano Corazza reveals how AI-powered tools are transforming UGC development economics and scaling creator content
Investment News
Fortnite UGC studio Creators Corp gets $2 million investment from Lumina
The team has developed over 15 games and boasts over 220m active users
Parental Control
New Roblox safety features give parents more control
Some updates are launching today, with all changes expected to be fully implemented next year
Earnings Report
Roblox hits $1.1 billion bookings in Q3 as it cuts losses
Daily active users grew 27% year-over-year to 88.9 million
Ugc Games
RIVRS raises €4 million to fuel its user generated content creations
The funds will see more games developed for Roblox, Fortnite and Minecraft
Ai Toolset
Gaxos unveils AI-powered development suite for faster asset creation and UGC with guardrails
Director of operations Manny Benor demonstrates a new dev platform that corals leading generative AI models for prototyping and customisation
Content Creation
User-generated content key to EA’s growth strategy towards "over one billion" players
EA fans have created 60 million hours of user-generated content in the past year