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CMGE bought for $1 billion by a Chinese auto parts company

Date Type Companies involved Size
April 25th, 2016 acquisition CMGE $1,000m
CMGE bought for $1 billion by a Chinese auto parts company

In any other country, an automotive plastic parts company buying a mobile game publisher would be considered strange.

In China, however, such corporate mash-ups are commonplace - read our article - M&A the Chinese way: 5 surprising acquisitions of game companies - for similar examples.

In that context then, Zhejiang Century Huatong Group buying China Mobile Games and Entertainment Group Limited (CMGE) - which recently delisted from the NASDAQ (another Chinese trend) - is commonplace.

The deal will cost Zhejiang Century Huatong Group around $1 billion.

On the up

For its final annual report for the calendar year 2014, CMGE had annual sales of $204 million, generating profits of $37 million (PDF).

According to InsideGamesAsia.biz, the company's successful mobile games now include.

  • Legend of Sword and Fairy, which makes around $8 million a month,
  • Fu Hao Jin San Shun ($6 million/month)
  • Jue Zhan Sha Cheng ($3 million/month), and
  • Superhero ($3 million/month).

Contributing Editor

A Pocket Gamer co-founder, Jon is Contributing Editor at PG.biz which means he acts like a slightly confused uncle who's forgotten where he's left his glasses. As well as letters and cameras, he likes imaginary numbers and legumes.

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