Developers have repeatedly spoke of the problems the pre-eminence free apps have on Android Market is having on studios attempting to sell their wares on the marketplace.
Now it appears Google is concerned, too.
The argument is, the abundance of free releases creates a culture of consumers expecting almost all apps on the platform to be free at least at the point of download.
Purchasing powerIn-app purchases, of course, offer a way around this, so it's no surprise to hear platform manager Eric Chu table the roll out of a first party in-app payment solution in Q1 2011.
As detailed by Forbes, Chu told those at the Inside Social Apps conference in San Francisco that he's disappointed in the number of apps currently being purchases on Android Market. As a result, an in-app payment system will launch imminently, enabling developers on the platform to foster revenue from virtual goods and currency.
Google has already experimented with payment systems on the marketplace of late. In December, carrier billing for AT&T customers was added to Android Market's roster, with Chu claiming support for customers on further operators will also be added in the coming months.
Chu also stated that app discovery is a key issue on Android at the moment, claiming Google will continue to tune the Market ranking algorithm in 2011.
[source: Forbes]
News
With a fine eye for detail, Keith Andrew is fuelled by strong coffee, Kylie Minogue and the shapely curve of a san serif font.
Top Stories
News
May 9th, 2024
A third of developers implementing new payment options in face of Digital Markets Act’s $18 billion opportunity
News
May 9th, 2024
More Xbox cutbacks hit ZeniMax with only Microsoft’s mobile ventures now unscathed
News
May 9th, 2024
A third of developers implementing new payment options in face of Digital Markets Act’s $18 billion opportunity
Feature
May 7th, 2024
Mobile Mavens: The industry has its say on Squad Busters ability to draw in “untapped audiences” with its “influence from a range of genres”
Feature
May 7th, 2024
Hot Five: Supercell’s Squad Busters supremacy, Brawl Stars bounces back, and a games industry journey at King
Events
Valencia Indie Summit 2024 | Europe | May 16th |
Digital Dragons | Europe | May 19th |
Mobidictum Meetup Tallinn May 2024 | Europe | May 21st |
Israel Mobile Summit 2024 | Middle East | Jun 6th |
Future Games Show 2024 | Jun 8th | |
PC Gaming Show 2024 | Jun 9th | |
WN Conference Istanbul 2024 | Jun 11th | |
DevGAMM Vilnius 2024 | Europe | Jun 14th |