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Total Active App (currently available for download): 4,224,321
Total Inactive Apps (no longer available for download): 213,926
Total Apps Seen in US App Store: 4,438,247
Number of Active Publishers in the US App Store: 1,128,296
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Madden franchise has generated sales of $490 million
EA isn’t phased as it sees this year as a preparation for future handheld success
Combined with PC and mobile, the franchise has sold over 200 million copies
Breaking the $600 million barrier
Global top 20 grosser
Big brand, big hit
Anchored to the Super Bowl
But non-GAAP sales up 43%
Madden and FIFA Ultimate Team working their magic
Fajnie by było jak by dali dodatkowe spiny I tak wiele ludzi gra A mają z tego tyle pieniędzy że…