It was a common theme to Apple's iPhone OS 4.0 unveiling: while the upgrade makes sense from a consumer's perspective, there were plenty of revelations that could, potentially, put businesses under threat.
As such, speculation suggested that collecting data using in-app analytics was set to be banned when 4.0's new terms and conditions come into force.
However, as VentureBeat reports, the analytics firms themselves Flurry, Distimo and Medialets to name a few are now calling time on this rumour, suggesting their fears have been calmed by Apple.
Staying in-check
"Way before Apple iPhone OS 4.0 ships, we will have an SDK that is fully compliant with Apple iPhone OS 4.0 terms and conditions," Flurry CEO Simon Khalaf told the site.
"And we are also working [on] and will be announcing soon an initiative and product features that address consumer privacy concerns."
While, to-date only Bango has come out and claimed it's 100 percent confident the new terms and conditions won't effect its business, it would appear any thoughts of an outright ban are fading.
Instead, it appears analytics as a whole will be placed under greater scrutiny by Apple, the likelihood being that firms will have to be much more careful about what statistics they collect.
[source: VentureBeat]
News
With a fine eye for detail, Keith Andrew is fuelled by strong coffee, Kylie Minogue and the shapely curve of a san serif font.
Top Stories
News
Jun 9th, 2024
PocketGamer.biz Podcast Week in Mobile Games E15 - Star Wars: Hunters finally launches, the West's MOBA problem, and Xbox handheld rumours
News
Jun 7th, 2024
Week in Views - The hunt for the new Star Wars game, Xbox goes handheld, and cats versus monsters…
News
Jun 7th, 2024
Week in Views - The hunt for the new Star Wars game, Xbox goes handheld, and cats versus monsters…
News
Jun 7th, 2024
Metacore's Teppo Soininen: “Anybody who has put a game into soft launch knows there’s still plenty of space for f*ck ups.”
Events
Tribeca Games Festival 2024 | North America | Jun 5th |
Steam Next Fest: June 2024 Edition | Jun 10th | |
GamesForum Hamburg 2024 | Europe | Jun 11th |
WN Conference Istanbul 2024 | Jun 11th | |
ESI London 2024 | Europe | Jun 13th |
DevGAMM Vilnius 2024 | Europe | Jun 14th |
Game Con Canada (GCC) 2024 | North America | Jun 14th |
Indie Dev Play 2024 | Europe | Jun 14th |