While Tiny Tower has been taking the headlines as the most successful indie freemium game of the moment, the market is wide enough to spread success around.
Kathy Fung, developer of VegasTowers, a similar tower building game that was released back in March for iPad (an iPhone version has out come since), has revealed some interesting numbers of her own.
Total downloads for the combined releases have topped one million, with 50,000 daily active players, with most playing on iPad.
What's more significant however is the average amount spent by players is a whopping $40.
The game has two in-app currencies - cash and favors - with the most expensive single denomination for both is $99.99.
The other one
In comparison, NimbleBit's Tiny Tower has now been downloaded over two million times.
It has an IAP conversion rate of 3.8 percent, with around 45 percent of buyers spending 99c on 10 bux, around 50 percent spending $4.99 on 100 bux and under five percent spending $29.99 on 1,000 bux.
The figures were provided in Noel Llopis' excellent talk at the Evolve day of Develop Brighton. You can access his slide deck here.
News
Contributing Editor
A Pocket Gamer co-founder, Jon is Contributing Editor at PG.biz which means he acts like a slightly confused uncle who's forgotten where he's left his glasses. As well as letters and cameras, he likes imaginary numbers and legumes.
Top Stories
News
May 31st, 2024
Week in Views - Squad Busters goes global, broken app stores, and Hill Climb Racing gets the LEGO treatment
News
May 31st, 2024
Mobile Movers: All the latest appointments and job moves from around the industry
Events
Indie Game Fest & Indie Campus 2024 | Europe | May 31st |
Game Access Conference 2024 | Europe | May 31st |
Indie Craft K-Game Festival 2024 | Europe | May 31st |
Gaymer Pride | North America | Jun 1st |
BostonFig Online 2024 | Jun 1st | |
GameSummit Summer 2024 | Jun 1st | |
Gotland Game Conference 2024 | Nordic | Jun 3rd |
Games Mental Health Summit 2024 | Europe | Jun 3rd |