Registration is currently open for Games for TV, a one-day conference which is coming to BAFTA, London on 18 April.
The event aims to convince broadcasters, rights owners, and distributors of the value of a transmedia strategy which includes games, and show how games can be used to drive audience engagement and monetisation.
The conference will also address the games industry, arguing that working with 'traditional' media owners can enhance the value of a game's IP, and further drive player engagement.
The talent
Speakers for the event have been assembled from both the games industry and television, and include UKIE CEO Jo Twist, BBC EVP of digital entertainment Robert Nashak, Channel 4's commissioning editor for games Colin MacDonald, and PlayJam's newly recruited CCO Charles Tigges.
Tickets for the event are available now, priced at £499.
For more information on the event, including an agenda for the day and a full list of speakers, visit the Games for TV website.
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