From early online wire services such as Games Press to indie boutique services such as Bandello, the process of PRing your game to an increasingly fragmented media has to constantly evolve.
The latest form is provided by UK start up appromoter.
Here be apps
Sitting somewhere between the extremes of self service asset availability and the personal touch, it offers app developers the opportunity to create a mini-site under its PR umbrella.
This centralises standard assets - images, video, social media links - plus distribution including promo codes. It also generates feedback in terms of tracking who's been checking out your titles, while additional SEO, marketing, video production and copywriting packages are available.
Spoonfeed journos
The service is designed to make life easier for journalists too, enabling them to see the app categories they're interested in or browse and search through everything.
Currently available in an open beta, appromoter is building out its business, offering the first 300 developers who sign up free access. When formally launched, prices will start from £149.
You can find out more via its website.
News
Contributing Editor
A Pocket Gamer co-founder, Jon is Contributing Editor at PG.biz which means he acts like a slightly confused uncle who's forgotten where he's left his glasses. As well as letters and cameras, he likes imaginary numbers and legumes.
Related Articles
Top Stories
News
Jun 9th, 2024
PocketGamer.biz Podcast Week in Mobile Games E15 - Star Wars: Hunters finally launches, the West's MOBA problem, and Xbox handheld rumours
News
Jun 7th, 2024
Week in Views - The hunt for the new Star Wars game, Xbox goes handheld, and cats versus monsters…
News
Jun 7th, 2024
Week in Views - The hunt for the new Star Wars game, Xbox goes handheld, and cats versus monsters…
News
Jun 7th, 2024
Metacore's Teppo Soininen: “Anybody who has put a game into soft launch knows there’s still plenty of space for f*ck ups.”
Events
Tribeca Games Festival 2024 | North America | Jun 5th |
Steam Next Fest: June 2024 Edition | Jun 10th | |
GamesForum Hamburg 2024 | Europe | Jun 11th |
WN Conference Istanbul 2024 | Jun 11th | |
ESI London 2024 | Europe | Jun 13th |
DevGAMM Vilnius 2024 | Europe | Jun 14th |
Game Con Canada (GCC) 2024 | North America | Jun 14th |
Indie Dev Play 2024 | Europe | Jun 14th |