As part of the company's Q1 FY12 results, RIM has revealed that first quarter shipments for BlackBerry PlayBook across North America came in at approximately 500,000 units.
The firm's first tablet launched across the US and Canada on April 19, with day one sales having previously been pegged at around the 50,000 mark by RBC Capital Markets.
Official figures now reveal that RIM has, on average, been shipping around 8,600 units to retail a day.
On target
RIM's estimate brings PlayBook exactly in line with the expectations of most analysts.
Back in mid-May, RBC Capital Markets Mike Abramsky suggested a total of 250,000 units had been sold in the device's first month on sale.
Abramsky went on the project first quarter sales of half a million, meaning RIM is shipping (if not selling) at a pace in line with such projections.
RBC Capital Markets has previously predicted a total of 3 million units will be sold by the end of 2011, though PlayBook looks like it will face a rougher ride in the UK, where operator O2 has already dropped support for the tablet.
[source: RIM (PDF)]
News
With a fine eye for detail, Keith Andrew is fuelled by strong coffee, Kylie Minogue and the shapely curve of a san serif font.
Top Stories
News
2 hours, 38 minutes ago
Early Bird tickets to the Pocket Gamer Mobile Games Awards 2024 are live
Feature
4 hours, 51 minutes ago
New release roundup: The best new mobile games from RPG roguelikes to a Star Wars surprise
Events
Tribeca Games Festival 2024 | North America | Jun 5th |
Angles 24 Freeplay Conference | Australasia | Jun 6th |
Guerrilla Collective 2024 | North America | Jun 6th |
Game Audio Symposium 2024 | Europe | Jun 7th |
Games Growth Summit 2024 | Europe | Jun 7th |
PitchYaGame Live 2024 | Jun 7th | |
Future Games Show 2024 | Jun 8th | |
PC Gaming Show 2024 | Jun 9th |
Popular Stories
News
May 31st, 2024
Week in Views - Squad Busters goes global, broken app stores, and Hill Climb Racing gets the LEGO treatment
as
Feature
Jun 3rd, 2024