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Q2 sales at mobile media company Flycell up 95% to $37 million

Driven in part by premium SMS casual gaming

Q2 sales at mobile media company Flycell up 95% to $37 million
US mobile entertainment company Flycell has announced Q2 2009 revenues of $37 million, up 95 percent year-on-year.

Half year revenue for 2009 was $60.5 million. This compares to revenue of $75 million for the whole of its financial 2008.

All figures were provided by its parent, Italian mobile media company, the Acotel Group [BIT:ACO].

The company launched several casual games in during Q2, including SMS-based auction game Bid Hunter and quiz game SMS Love. These contributed to revenue growth and Flycell said it plans to further expand on such offerings.

"We couldn't be happier with our Q2 results, especially given the tough economic climate," said Alberto Montesi, Flycell's CEO.

"This kind of growth would be impressive in any market, so given the current state of the economy, we are particularly gratified to be expanding, gaining new customers and increasing our revenue. We are seeing that the low price point of mobile content is especially attractive as more and more people are using their mobile phones as their entertainment hub and personalising them with ringtones, games and applications."

Flycell is headquartered in New York and was launched in 2004. It sells ringtones, wallpapers, premium text and MMS applications, and games.

Contributing Editor

A Pocket Gamer co-founder, Jon is Contributing Editor at PG.biz which means he acts like a slightly confused uncle who's forgotten where he's left his glasses. As well as letters and cameras, he likes imaginary numbers and legumes.