UK developers have reacted with excitement in response to Chancellor George Osborne's decision to implement tax relief for games developers in his latest Budget.
Speaking through trade association TIGA, the majority of studios claimed the measures would cement the UK's position as a world leader in games development, and would help smaller outfits grow during the current economic troubles.
A positive play
"Congratulations must go to the Chancellor, the Government and its officials in making this long hoped-for decision," said Rebellion CEO and TIGA Chairman Jason Kingsley.
"It will save jobs and companies, promote growth, build financial confidence and bring in much needed export income from around the world. It is exciting that they have made such a positive move and we look forward to working with them on the details of implementation."
He added, "This is also a huge success for TIGA, for its members both old and new, and for the wider video games industry that TIGA represents."
Indeed, aside from congratulating TIGA, which has long campaigned for tax breaks for the games industry in the UK, most of the developers issuing an initial response focused on the difference tax relief will make for the entire industry.
Day of delight
"I am absolutely delighted that the Government has decided to introduce TIGA's proposals in today's Budget," said Jagex CEO Mark Gerhard.
"The UK games industry is set for desperately needed further growth, investment and innovation."
Denki MD Colin Anderson commented, "Games Tax Relief will stimulate much needed investment and innovation in one of the UK's leading knowledge based industries."
Imre Jele, co-founder and creator in chief at Bossa Studios, said the benefit would be felt throughout the UK.
"This tax credit will reduce the cost of games development, allowing us to hire more staff, invest more in our industry and create more games," concluded Jele.
"It is good for the games industry and good for the UK economy."
Success story
Thumbstar Games MD Gareth Edmondson said the Government's decision would ensure the UK games industry "remains a success story", while Blitz Games CEO Philip Oliver said Osborne's move was the result of tireless work by TIGA.
"It is fantastic that the Government is supporting TIGAs Games Tax Relief and we are sure that this measure will grow the industry, create more jobs and lead to higher tax revenues for Government in the future," he added.
"It is a great result for the games industry and for the UK economy."
Andrew Eades, CEO of Relentless, added, "UK developers have been competing on an uneven global playfield.
"Today's decision by the Government to back TIGA tax break campaign will help ensure that we can remain competitive in the global market."
Finally, Double Elven CEO Lee Hutchinson said the Government's decision to support the games industry highlighted its status as "one of the most creative and innovative in the world."
He concluded, "This decision will mean we can continue to invest in UK talent, invest more in our studios and create more highly skilled jobs. This is a great day for games developers."
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With a fine eye for detail, Keith Andrew is fuelled by strong coffee, Kylie Minogue and the shapely curve of a san serif font.
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