[UPDATE] The price wasn't announced but the deal has been formally press released on MarketWatch.
Zynga will unveil a $200 million acquisition of Draw Something studio OMGPOP in a matter of hours, with the social giant prepping the press for a major announcement.
That's according to All Things D, which reports "people with first hand knowledge" have confirmed Zynga is set to lift the lid on the acquisition to the world, describing the move as a "done deal".
Drawing on its success
If true, New York-based studio OMGPOP's acquisition would come days after the outfit revealed its Pictionary-like game for iOS had passed 30 million downloads in its first five weeks on the App Store.
Talk Zynga was lining up a bid for the business kicked off at the same time, with the social giant looking to solidify its business following its initial public offering (IPO) at the end of 2011.
OMGPOP currently boasts a 40 strong workforce, which is expected to be absorbed by the firm's new owner. Draw Something is also reportedly generating a total of $250,000 in revenue a day, after Apple's 30 percent cut.
To date, OMGPOP has raised $17 million in VC funding.
[source: All Things D]
News
With a fine eye for detail, Keith Andrew is fuelled by strong coffee, Kylie Minogue and the shapely curve of a san serif font.
Related Articles
News
Feb 13th, 2024
Mobile revenue exceeds Take-Two’s expectations, making over $2 billion in nine months
Top Stories
Feature
May 16th, 2024
Behind the scenes: How adding sandwich offers to an idle merge game boosted three metrics at once
as
Feature
May 16th, 2024
Honor of Kings set for June 20th global launch after $15 billion+ revenue in China
Feature
May 14th, 2024
Matej Lančarič's Squad Busters deep dive: Under the skin of 2024's biggest launch yet
Events
Valencia Indie Summit 2024 | Europe | May 16th |
Digital Dragons | Europe | May 19th |
GamesBeat Summit 2024 | North America | May 20th |
Mobidictum Meetup Tallinn May 2024 | Europe | May 21st |
Nordic Game Spring 2024 | Nordic | May 21st |
Impact 2024 - Indie Games | May 23rd | |
Morocco Gaming Expo | Africa | May 24th |
MomoCon 2024 | North America | May 24th |