Apple's unannounced television platform will be branded iPanel, and will retail for around $1,250 when it launches in Q4 2012.
That's the take of Jeffries & Co. analyst Peter Misek, who has claimed the iTV device's RRP will have a gross margin of 30 percent.
Misek's confidence in the product has prompted him to increase his price target on Apple shares from $699 to $800 - a figure he's arrived at by predicting the firm will ship 12 million iPanels by the end of 2013.
iNvestment
"Due to increased confidence in the iTV launch, we are adding 2 million iTVs to CQ4 and 10 million to CY13 and including a halo effect of one iPad or iPhone per iTV," said Misek.
"Our new FY13 EPS estimate of $53.98 (prior $49.20) is above the St's $49.38."
Misek's bullish narture stems from Hon Hai's recent $1.6 billion investment in Sharp's LCD business, which has prompted some to speculate that the Foxconn's parent company is positioning itself to gain iTV manufacturing orders.
"We believe the Hon Hai/Sharp deal is due to Sharp's increasing importance to Apple and iTV," explains Misek.
Misek also points to evidence that Apple is doubling the size of its North Carolina data centre to support his claims.
[source: Street Insider]
Top Stories
News
6 hours, 58 minutes ago
App Store developers can start nominating their games for featuring later this year
News
8 hours, 13 minutes ago
Apple joins generative AI revolution with Apple Intelligence and ChatGPT support
News
Jun 10th, 2024
Devsisters’ Chris O’Kelly talks upselling IP to fans across multiple games without cannibalization
Feature
Jun 10th, 2024
Hot Five: Squad Busters’ supercharged launch, Pokémon’s record revenue, and Star Wars: Hunters finally hits the target
Events
Tribeca Games Festival 2024 | North America | Jun 5th |
Steam Next Fest: June 2024 Edition | Jun 10th | |
WN Conference Istanbul 2024 | Jun 11th | |
GamesForum Hamburg 2024 | Europe | Jun 11th |
ESI London 2024 | Europe | Jun 13th |
Game Con Canada (GCC) 2024 | North America | Jun 14th |
Indie Dev Play 2024 | Europe | Jun 14th |
DevGAMM Vilnius 2024 | Europe | Jun 14th |