Piper Jaffray analyst Gene Munster believes that Apple could sell as many as 6 million iPad Minis in one quarter, assuming the (as yet hypothetical) product benefited from a holiday launch date.
Munster expects Apple to launch the iPad Mini in 2012 with a $299 price tag and 16 gigabytes of storage. As such, it would sit neatly between the $199 8GB iPod Touch and the $399 16GB iPad 2 in Apple's product line-up.
"We believe this implies that Apple could sell 4-6 million smaller iPads in the December quarter, assuming a holiday launch," Munster explained in a note to investors.
Mini cannibal
Although he noted that such a launch would cannibalise 10 percent of existing iPad sales, Munster also expects it to snatch 30 percent of total Android tablet sales in the quarter it launches a coup for Apple's tablet market share.
"If the launch occurs in (the fourth quarter), we believe the smaller iPad would add about 1% to revenue and (earnings per share) in December," Munster continued.
Munster expects Apple to unveil the iPad Mini and iPhone 5 at the same event later this year, and to also publicly announce a refresh to its existing Apple TV offering.
[source: Apple Insider]
Top Stories
Feature
May 17th, 2024
New release roundup: The best new mobile games from a battle royale to a console classic remake
Feature
May 16th, 2024
Behind the scenes: How adding sandwich offers to an idle merge game boosted three metrics at once
Events
Digital Dragons | Europe | May 19th |
GamesBeat Summit 2024 | North America | May 20th |
Mobidictum Meetup Tallinn May 2024 | Europe | May 21st |
Nordic Game Spring 2024 | Nordic | May 21st |
Impact 2024 - Indie Games | May 23rd | |
Morocco Gaming Expo | Africa | May 24th |
MomoCon 2024 | North America | May 24th |
Unreal Fest Gold Coast 2024 | Australasia | May 29th |
Popular Stories
Feature
May 14th, 2024
53 top mobile games in soft launch: Squad Busters, Battle Guys: Royale, Plants vs. Zombies 3, LEGO Hill Climb Adventures, and more
Feature
May 13th, 2024
Hot Five: Dubai's new Gaming Visa, April's mobile game charts, and Xbox studio closures
Interview
May 13th, 2024